Close

Copyright © RebelMouse 2019

Follow Us:

4 Steps to Increase Page Speed on RebelMouse

Simple tips on how to optimize your site with just a few clicks

Page speed has quickly become an integral part of digital publishing. Publishers who haven't optimized for load time and usability will see lower search rankings, less page views, and lower revenue.

Because of this, RebelMouse has made page speed a top priority. Our Google PageSpeed Insights scores are often much higher than some of the biggest properties on the open web, and our clients enjoy reaping the benefits of an unobtrusive user experience. Our intuitive platform also makes it easy for publishers in our network to take site optimization into their own hands.


The following are some tips for clients publishing on RebelMouse who want to make small changes to improve their page speed performance.

1. Conditional Content: If you're using an element for a specific solution, make sure you use a Conditional Content element. For example, if you have something that should only appear for desktop users, make sure to add a Conditional Content element and set it up so that the code only renders on desktop. The following is just one example of where we did this and immediately saw an improvement of five points in page speed.

2. Lazy Load: Use the Lazy Load element in our Layout & Design tool whenever possible. This feature loads a page's elements only when they're needed by a user instead of all at once. For example, it's common to lazy load a sidebar because it's typically not the primary element on a page.

For example, if you need to add custom JavaScript to your code, make sure you use a Lazy Load element. We can easily do this by adding the following to the script tag:

<script type="text/lazy-javascript" priority="1">//your code is here</script>
  • Prioritize what to load first, such as the following:
    • 0 = Most important
    • 1 = Important ads
    • 3 = Middle of the page
    • 5 = Bottom of the page

When adding third-party scripts like the one below, double-check to make sure they're set to lazy load.

To test that lazy load is working properly, try the following steps:

  • Try our lazy loading (<script type="text/lazy-javascript" priority="3" data-src="//static.chartbeat.com/js/chartbeat.js"></script>)
  • Try to use "defer" (<script src="" defer>)
  • Try to use "async" (<script src="" async>)
  • Place the script without modifiers (<script src="" />)

3. Hide Images: Instead of hiding images with CSS, check the option "Hide Image" in our Layout & Design tool to maximize performance. Images can be large in file size and add extra load time to your website. If you hide them with CSS, they'll still load even if they're out of sight. But if you use our simple checkbox, you don't even fetch the image from our back end.

4. Alternative Fonts: One other small thing that can make a huge difference in your site's performance is using alternative fonts. Adding alternative fonts to your pages can give you a page speed improvement of approximately 10 points.

If you have any questions about how to optimize your site for maximum performance, email support@rebelmouse.com or talk to your account manager today.

Related Articles

RebelMouse CEO: Reimagining Diversity “Starts in the Office”

Why women, minorities, and the LGBTQ+ community will restructure workplace norms

Entering a new decade means a new opportunity to change how we approach diversity. In a joint interview alongside Leanne Pittsford of Lesbians Who Tech, RebelMouse founder and CEO Andrea Breanna said that the only way to fight patriarchal dominance is to encourage and nurture more women, minorities, and members of the LGBTQ+ community in the workplace, particularly in tech.

Over half of RebelMouse's employees are women or identify as LGBTQ. Read our full diversity and inclusion report here.

Check out the full video below.

Related Articles

Publishers No Longer Have to Submit Their Site to Google News

Google's Publisher Center creates new opportunities for audience growth

Just before the start of the next decade, Google announced an important change to its Google News offering with the launch of Google Publisher Center. The new interface merges Google News Producer and Google News Publisher into one to streamline the partnership process for publishers.

Overall, the change should make it easier for publishers to manage their Google News settings, including updating themes, directing URLs to section pages, and configuring user permissions. Read the full list of features here.

Keep reading...

How to Find Work-Life Balance as a Remote Employee

Tips from our CEO on making the most of an office-free lifestyle

Working from home is becoming increasingly popular, with an estimated 66% of companies now allowing remote work and 16% operating completely office-free. RebelMouse is one of those fully remote companies, and over the years we've mastered how to stay close to each other despite being spread across more than a dozen countries. We believe working remotely is good for both our personal lives and our productivity. Read more about this here.

Still, working free from the shackles of an office environment doesn't mean every day is a dance party in your pajamas from 9 to 5. Working from home comes with its own set of challenges just like any other job.

Keep reading...
Subscribe to Our Newsletter