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Grow Your Reach, Amplify Your Message

Technology and Strategy for Storytellers

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A Look Inside the Only Creative Agency Powered by Deep Technology

Strategic development of product that supports content distribution, conversion, and loyalty.

RebelMouse is a creative agency fueled by a publishing platform with deep technology. Our expertise is rooted in media and content marketing because there is no other team that understands distributive publishing better than we do. There is also no other CMS on the market today that provides content creators with the tools they need to unlock sustainable growth backed by sticky monetization methods. RebelMouse blends product and strategy together to move the needle where it matters most — organic traffic and user growth, conversion to loyalty, and revenue growth.

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Our Work

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How Axios Built on RebelMouse

The Axios founding team is composed of the industry veterans who built Politico and shaped The New York Times. They had a vision for building a next-generation media site that would not only win in the world of social, but would also build real loyalty and a subscriber base.

Industry: News Media
Headquarters: Washington, DC
Website: Axios.com

Axios is a new media company delivering vital, trustworthy news and analysis in the most efficient, illuminating, and shareable ways possible. They offer a mix of original and smartly narrated coverage of media trends, tech, business, and politics with expertise, voice, and smart brevity — on a new and innovative mobile platform.

With some of the best writers in the world, Axios knew that, to be successful, they would need to provide next-generation authoring tools as well as a next-generation front-end experience for their readers.

Project Requirements:

  • Get to launch quickly while still having tremendous depth in technology
  • Build a next-generation media property
  • Empower editors with technology for breaking news
  • Build a CMS that manages and elegantly assembles content into articles
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Why RebelMouse? The Best Centralized, Social CMS

RebelMouse is the best CMS for social growth, with a platform built for content creators to thrive in the age of social. See how we got here + how you can join us and start growing within days!

Chances are that the CMS you work in every day was built before social — before the idea of distributed content was even coined. Even though publishing has changed dramatically, a lot of that heavy and outdated tech still exists today.

For example, WordPress has more than 87 million sites, but each platform update still has to be pushed out individually to each and every one of those customers. By contrast, RebelMouse is a centralized CMS, meaning our updates are pushed out to all of our sites at once (and sometimes even multiple times a day). We are always updating and integrating which is why we are quickly becoming the most sought-after alternative to WordPress VIP, with a platform that features content creation tools integrated directly into social APIs.

Websites became a part of our lives long before the revelation that fans are born in the feeds. The opportunity to reach huge social audiences is now, but that doesn't mean the website is dead. Publishing has just evolved.

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Meet RebelMouse's Particle Assembler and Accelerator

Revitalize Articles With an Advanced Content Lifecycle

The core unit of content on the web used to be the article. Whether you called it a post, blog, article, or column, it's always been your core content. You created it and measured its performance. It's what fueled you to go viral. But social has completely changed this paradigm.

Now the core unit is much smaller. It's a Facebook video, an Instagram post, a tweet, a YouTube video, an interactive element, or even just an image. The core unit is now a particle. A particle is — quite literally — part of an article.

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Free Resources

A Technology Partner You Can Trust

We're more than just a software platform, we're your technology partner. We'll always be there to make sure you're always on the inside track so you can focus on creating great, engaging content. RebelMouse is a simple, full stack, turn-key solution that ends your product nightmares, cleans up your bottom line, and gets you growing — fast. And you don't get a static redesign you live with for years — you get a modern, iterative product built to change, built for change, and built from change.

UX/Front End/Tech

Distributed Content

  • Social Sharing
  • Social CRM
  • Personalization
  • Google AMP
  • FB Instant Articles
  • Apple News
  • Smart Newsletters
  • And More...

Editorial Tools

  • Particle Accelerator
  • Listicle Tools
  • A/B Testing
  • Post Layout Config.
  • Slideshow Tools
  • Editorial Workflows
  • Native Stats
  • And More...

Monetization

  • Native Ad Tools
  • Prog. Ad Tools
  • Affiliate Partners
  • DoubleClick/DFP
  • Playbuzz
  • Outbrain
  • Taboola
  • And More...


How Pricing Works

RebelMouse Site Network

For as little as $5K per month, savvy media companies can build a new digital property, or replace their unsecure and outdated WordPress sites with RebelMouse. Though we need to look at what you have, we can typically set up your site within a matter of days, and migrate your existing content to our platform with ease. We also offer monthly revenue-sharing agreements based on your incremental revenue growth on our platform.

Contagious Media Agency

Our work as a contagious media agency starts at a six-figure price tag, and we do these with a small group of perfect matches. No matter how good our platform is, boring stories won't move the needle. We provide access to our platform, as well as providing strategy to our clients through contagious media brainstorms, and look for opportunities to have a massive impact on traffic growth and monetization. If you have a big problem you know your agencies can't solve, talk to us.

We are flexible in the way we work with companies. Request a proposal, and we'll find the right deal structure for you.

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Introducing Social UX for Media

Let's get straight to the point. We can double your traffic in 10 days or less.

(No, we're not kidding.)

We can do this with something we call Social UX for Media. It's our way of making your site as viral and binge-worthy as the Facebook News Feed. In fact, you're interacting with Social UX for Media right now on this site. Whether you run a new media site, or a corporate blog, it just works. Check out these stats that one of our customers saw within 10 days of switching from WordPress.

Every site that we migrate sees the same lift. Every. Single. One. So, when we say that we can double your traffic in a week, we mean it. Here's how we do it:

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Publish Everywhere

Go beyond your homepage without leaving the RebelMouse platform. Our distribution tools streamline workflow by allowing you to publish your content to Facebook Instant Articles, Google AMP + Apple News before your content is even live. By casting a large web for each story, your audiences will enjoy faster load times + a non-intrusive ad strategy, giving your brand a reputation of quality with a focus on user experience.

Bring Back Organic Traffic

Organic growth is still possible, even on Facebook. Use RebelMouse's built-in social CRM to find new hyper-targeted social communities + influencers. Choose from a spectrum of social signals to build relationships with those pages, whether it's a simple 'like' on a recent post or even an email intro, you will spark partnerships on the foundation of shared content + engagement. Also, fully edit, send + schedule all your social posts directly from the Rebel platform.

Maximize Your Revenue Potential

Efficiently monetize the right opportunities on site and across channels. The RebelMouse platform supports core monetization approaches that integrate into + enhance your site's user experience. Strategically serve simple ad banners for optimal performance + engagement. Prioritize elements of your rich media creative and avoid slow page loads. Easily set up your branded content to stand out and drive eyeballs for marketers.

Built for Design + Performance

Our Layout & Design tool enables you to customize, optimize, and flexibly manage any element of your site. The best part? No matter how you wield the Layout & Design tool, your site will be set up to look beautiful and perform optimally across devices, screen sizes, and platforms.

Easily Build Multi-Site Properties

RebelMouse makes managing multiple, growing properties simple and does so without the technical debt of alternative solutions. By leveraging RebelMouse's innovative platform, our customers quickly launch new content verticals with a dead-simple process:

  1. Build Your Master Property
  2. Perfect It for Audience and Revenue Through A/B Testing
  3. Easily Clone Your Master Property
  4. Set Content and Feed Rules Between Properties
  5. Set Social Sharing, Mentioning, and Ecosystem Rules

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How to Create a New Community on RebelMouse

When your site is powered by RebelMouse, you don't just publish on a traditional CMS. You can receive full access to a community-building platform designed to spark organic conversations among influencers and creators who are already passionate about your company's core mission.

Thanks to a seamless user journey, our community experience not only encourages these conversations, but nurtures relationships through an intuitive user experience so that every reader becomes a loyal follower. Here's a look at how to set up your community on RebelMouse.

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How to Find Your Site's RSS Feeds

All RebelMouse sites have automatically generated RSS Feeds of their home page and sections. Here's how to find an RSS Feed list for your site:

How Feeds Are Structured

/feeds/feed.rss = full feed

/feeds/section.rss = section-based feed

For example:

http://preview.yourdomain.com/feeds/feed.rss

To find feeds for sections or media types, use the following structure:

http://preview.yourdomain.com/feeds/video.rss (The section here is "video.")

http://preview.yourdomain.com/feeds/travel.rss (The section here is "travel.")

Author Feeds:

There are also RSS Feeds for your site's writers and contributors that are automatically generated.

Click here for an example of an author feed. And click here for the aforementioned example's RSS Feed link.

Use the following URL structure to find a specific author:

http://preview.yourdomain.com/feeds/community/writer.rss ("Writer" is the author's name in this example.)

If you have any questions about RSS Feed structures, contact your account manager today.

Related Articles Around the Web

Encourage Collaboration With Our New Voting Feature

Help your audience find its voice.

Creating quality content is no longer on marketers alone. We live in a universe of creators who are willing to not only consume content that resonates, but play a role in the creation, promotion, and conversations surrounding it.

Since the start of RebelMouse, we've been on a journey to create dynamic media that is easier for content creators to curate and amplify on social. It's why we've built an online engagement platform centered around the power of communities that thrive naturally in the digital ecosystem.

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A Look at RebelMouse’s Media Powerhouses

Trusted by the biggest names in new media publishing.

The publishing climate changes every day of the week. This is why the best and the brightest in new media and legacy consumer brands make the switch to RebelMouse. We're a centralized, cloud-based, enterprise-grade platform that works ahead of the social giants — often granting our clients immunity against paralyzing algorithm updates or industry swings.

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How to Use 1Password to Protect Your Site + Connect RebelMouse to Google Analytics and Search Console

1Password is RebelMouse's preferred method to securely store and transfer login credentials. Fundamental to understanding 1Password is the concept of "vaults." RebelMouse will create a new vault for your company. In this vault, you will not only find the passwords we want you to have access to, but you'll also use your vault to add credentials you want to share with/transfer to RebelMouse. This way, anytime you need to share a password with us, you can add it to your company vault and vice versa.

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How to Change Video Thumbnails on RebelMouse

When users create an article in the Particle Assembler that includes videos, a default thumbnail image appears when the video is uploaded to the Entry Editor. However, sometimes a video does not have a placeholder image or the image is something you want to change.

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Inside RebelMouse's Proprietary SEO Technology

Finally experience a search strategy that delivers.

When websites and publishers first started strategizing around search results in the early days of search engines, there were a number of ways to slip your article onto page one of the SERP. Some publishers practiced methods such as keyword stuffing and writing for SEO specifically, which often resulted in robotic and stilted copy. But over the past 20 years, Google has figured out how to better understand a user's search for solutions, and has catered results based on finding the right answer — not just the most optimized-for-search article page.

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Google’s Structured Data Integration on RebelMouse

At RebelMouse, we consider search engine optimization to be just as important as site performance and content distribution. The media giants are always in a tug-of-war struggle, and when Google has the upper hand, it means less dependency on platforms and — hopefully — more page views for your site. Part of the way we optimize our sites for SEO is not only in how HTML is structured, but ensuring HTML passes Google's preferred formatting for key metadata.

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