Core Web Vitals (CWV) are a critical element for a successful web site. The RebelMouse CMS is built around the idea that your site should pass CWV without needing a huge lift from a development team. In fact, many of the fastest sites on the web, and best performing at CWV, are powered by RebelMouse.
One very tricky aspect to achieving success at CWV though, is built into the standard testing tools, namely Google’s PageSpeed Insights test. PageSpeed Insights gives you a very nice snapshot into your site’s performance, but it’s designed to show a 28-day average of your performance. This means that whenever you make a big performance update to your site, it’s going to be nearly a month until you know if your update helped or hurt your site.
At RebelMouse, we believe that you shouldn’t have to wait to know what’s happening to your site. That’s why we've launched RebelMouse Performance Monitoring. With this powerful tool, you can see your CWV performance in real time, and measure your performance against your traffic.
What Are Core Web Vitals?
Here's a quick recap of the metrics that make up Google's Core Web Vitals:
Largest Contentful Paint (LCP): A website's LCP is the time it takes to load the main content on a page. Google wants LCP to happen within 2.5 seconds of when a page first starts loading.
First Input Delay (FID): This metric quantifies a user's experience when trying to interact with unresponsive pages. You want your FID score to be low to prove the usability of your site. According to Google, pages should haven an FID of less than 100 milliseconds.
Cumulative Layout Shift (CLS): CLS determines how often your users experience unexpected layout shifts or changes on a page. To ensure visual stability, you want your CLS score to be low. Google recommends that pages maintain a CLS score of less than 0.1.
The other existing performance-based search signals are:
First Contentful Paint (FCP): This metric measures the time from when the page starts loading to when any part of the page's content is rendered on the screen. For this metric, "content" refers to text, images (including background images), <svg> elements, or non-white <canvas> elements.
Interaction to Next Paint (INP): This is a metric that aims to represent a page's overall interaction latency by selecting one of the single longest interactions that occur when a user visits a page. For pages with less than 50 interactions in total, INP is the interaction with the worst latency. For pages with many interactions, INP is most often the 98th percentile of interaction latency.
Time to First Byte (TTFB): This is a foundational metric for measuring connection setup time and web server responsiveness in both the lab and the field. It helps identify when a web server is too slow to respond to requests. In the case of navigation requests — that is, requests for an HTML document — it precedes every other meaningful loading performance metric.
Transform Your Site's Performance With RebelMouse Performance Monitoring
Monitor Your Site's Core Web Vitals in Real Time
With RebelMouse Performance Monitoring, you can keep track of any page's Core Web Vitals in real time, with updates every five minutes. With instant feedback on your website's LCP, FID, and CLS scores, you can quickly know when something is wrong and make changes to keep your website speed and user experience on the path to success.
See Your Own Impact: Monitor Specific Dates
You can also easily select a specific date range to see how your site is performing. This is very valuable when you make a significant update. Let’s suppose that a change is made on August 3. We can wait a couple of days and then select the date range from August 3 through August 6. This allows us to see exactly the effect our updates had on our site:
Visualize Your Site's P75 Values
You can also visualize your P75 values through the dashboard. P75 is a very useful metric that allows you to see how 75% of your page loads are performing. Because there are a multitude of reasons that your CWVs could perform differently for different people on different devices (and it’s a virtual impossibility for all visitors to have a perfect site load), this method effectively eliminates the noise and allows for an average score.
Looking at the screenshot below, we can see many things. The red line indicates the point at which a specific CWV metric fails (for instance, 4,000 ms for LCP). The green line indicates the threshold for passing a specific CWV. And, finally, the blue line indicates the performance of your site. The goal is to keep the blue line below the green line, which tells you that 75% of your page loads are passing CWV, which is the ultimate goal. It’s worth noting that there are three levels to passing or failing CWV. The third level is when you fall between the green and the red lines on the graph. This is considered "OK" for CWV, but is still not considered passing.
See How Each Article Scores
You can also access a list of all the URLs that have been analyzed and get a quick look into which individual articles are passing and which are failing the CWV test. Here we can see a list of top-performing pages and whether they are passing or failing. In this example, we can see that the top-10 pages are either passing or do not have enough data to have a result. It’s great to see that everything is green here, but what if we have a site where everything is not so optimized?
Well, just like we saw in the full site view, we can drill down into the article view and see exactly what the problems are with an individual article. See below for how this looks on a page that has CWV not passing:
Again, we are also able to see this information across a longer time frame if we wish:
Being able to access this data whenever you make updates to your site will allow you to be sure that your changes have been beneficial virtually instantly. This is incredibly critical, because if you accidentally introduce changes that harm your CWV, you can know now instead of in a month.
Drill Down Into LCP Issues
RebelMouse Performance Monitoring also allows you to quickly and easily identify page speed issues related to LCP. With this feature, you can see all of the LCP issues on your site, with a detailed list of images that are causing the problems, as well as the URLs impacted.
Take Your Website Performance to the Next Level
Click here to sign up for RebelMouse Performance Monitoring.
If you're already on RebelMouse and want to learn more about how we help you manage Core Web Vitals to get the most out of your content, please contact your account manager or our support team and they’ll be happy to assist you.
Our platform is a complete digital publishing toolbox that's built for modern-day content creators, and includes game-changing features such as our:
Why RebelMouse?
Unprecedented Scale
RebelMouse sites reach more than 120M people a month, with an always-modern solution that combines cutting-edge technology with decades of media savvy. And due to our massive scale, 1 in 3 Americans have visited a website powered by RebelMouse.
120M+ Users
550M+ Pageviews
17+ Avg. Minutes per User
6+ Avg. Pages per User
Today's Top Websites Use RebelMouse
Thanks to the tremendous scale of our network, we are able to analyze a wealth of traffic data that informs our strategies and allows us to be a true strategic partner instead of just a vendor.
What Clients Say
We’re here to help you weigh and understand every tech and strategic decision that affects
your digital presence. Spend less time managing everything yourself, and more time focused on
creating the quality content your users deserve.
From start to finish,
RebelMouse blasted away our expectations!
Kelley Beaucar Vlahos
Editorial Director
Responsible Statecraft
RebelMouse
brings the strengths of a large publisher (large datasets, expertise, lessons learned from trial and error, close
relationships with search and ad platforms) to smaller publishers. During the build and launch, the team went above
and beyond to ensure we were happy with the new site, and
they flawlessly migrated over 20,000 articles. I can't recommend them highly enough.
Ryan Koo
CEO
No Film School
I love the control panel. Awesome work. I have to say, what an amazing creative team RebelMouse is. I am so grateful!
Terrence O'Hanlon
Founder and Chairman
Reliabilityweb
It’s like we’ve been riding horses to commute all our lives and someone just showed us a Tesla.
Brendan Farley
Vice President, Product Management
Strada Education Network
Thanks to RebelMouse, United doesn’t have to sacrifice great content for speed. You can have both!
Ryan Bujeker
Director, Social Media Strategy & Digital Engagement
United Airlines
We're in a much better position to make it through the current crisis in part due to RebelMouse and their platform.
We've not only saved on overhead costs, we've more easily optimized our traffic with their smart measuring and SEO
tools, as well as their social integrations.
Jill Braff
President/Chief Operating Officer
Brit + Co
THANK YOU for all the good, fast work you put into making our public rollout such a big success. I know we threw a lot
at you very quickly, but you were calm under pressure and pulled it all off perfectly. Very glad to be working with
you all.
Tim Grieve
Executive Editor
Protocol
So inspired and impressed by these results from RebelMouse. Check them out and ask Andrea Breanna how they got there!
Just goes to show that spending millions doesn't necessarily get you to the right destination. It's spending no more
than you need on the right technology with the right platform that does! 🌐💙🏎️
Andrey Lipattsev
Partner Development Manager
Google
It is not often I jump out of my chair and scream in a positive way, but I just did! This is the happiest I have seen
my Managing Editor in 2021! Thank you.
Nick Smith
CEO
Investing News Network
Working with RebelMouse is an actual treat. From the CEO down, every single member of the team has partnered with us
to meet our needs. Everyone willingly (and with endless patience!) shares their expertise and insights to ensure we
optimize search and create a great audience experience. As we have implemented the various search tactics, positive
results are almost instantaneous. Training our content creators has been simple. The system is incredibly user
friendly. As a co-worker commented, "RebelMouse doesn't just sell you something, they partner with you to deliver
exactly what you want." I couldn't agree more!
Emma Schofield
Director of Change Management
Investing News Network
We continue to be huge fans of RebelMouse and envision a very long-term relationship with the platform. The service
has been impeccable.
Douglas Fischer
Executive Director
Environmental Health News
I am a HUGE RebelMouse fan, and basically tell everyone I meet who's looking to overhaul their website to get in touch
right away.
Susan Hassler
Editor Emeritus
IEEE Spectrum
Every member of the RebelMouse team, but especially our project team, are superstars! Our site launch on the platform
met all our expectations and we love the technology. We are positive about the future of our site and look forward to
improving our approaches and processes with RebelMouse's guidance!
Terrence O'Hanlon
Founder and Chairman
Reliabilityweb
RebelMouse's Layout & Design Tool is one of the most comprehensive and flexible tools I have ever used of any CMS.
Their product team is also extremely helpful and constantly supports to make sure your properties are up to date and
use the best industry standards, especially in terms of page speed.
Chuck Lapointe
CEO
Narcity Media
The best thing about RebelMouse is how much they care about their customers. When working with them, I always get a
sense that they go above and beyond for their customers. When working with the RebelMouse team, I very much consider
them to be a partner, rather than just a vendor. Upon migrating to their technology, we have seen tremendous
improvements in many key areas, particularly technical SEO. They have out-of-the-box functionality that is
tremendously helpful to customers. At the same time, their system is flexible enough to allow us to adapt it to any
new business needs that we have.
David Nguyen
Senior Director of Digital Marketing
Investing News Network
RebelMouse has shepherded us through the modernization phase, and has been keen, practical, and nimble throughout the
entire journey. They have helped modernize our website through an infinite scroll setup that allows us more
advertising real estate while creating more time on site to capture reader engagement. Plus, the RebelMouse team has
helped educate our own team on the various aspects of programmatic advertising and worked to best implement them.
Premier Guitar joining forces with RebelMouse in 2020 was one of the best choices we could have made!
Luke Viertel
Digital Strategist
Premier Guitar
RebelMouse has stepped up our content management process by providing a user-friendly interface, robust customization
options, and seamless collaboration tools. The platform's analytics and reporting capabilities have empowered us to
make data-driven decisions, while their exceptional customer support ensures any issues are promptly addressed in a
professional, respectful, and friendly way!
RebelMouse employs a unique, diverse, and decentralized team that consists of 70+ digital traffic experts across more than 25 different countries. We have no central office, and we cover every time zone to ensure that we’re able to deliver amazing results and enterprise-grade support around the clock.
Our team is well-versed in all things product, content, traffic, and revenue, and we strategically deploy ourselves to help with each element across all of our clients. We thrive on solving the complex.