Free White Paper: A Rebel's Guide to Building Organic Loyalty

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A Rebel's Guide to Growing Facebook Reach

Organic reach isn't dead. You just need to know how to adapt to recent changes. We have you covered.

According to Social Media Examiner's 2016 Social Media Marketing Industry Report, 55% of marketers chose Facebook as the most important social network, and 86% regularly use Facebook Ads. Plus, 67% of marketers plan on increasing their Facebook marketing activities. So it's no secret marketers are eager to learn how to get back some of the organic reach that has been lost in recent years. We created this guide as a way to help you navigate around these changes and start growing on Facebook again.

In this guide, you'll learn the following:


  • What's new with Facebook and how to prioritize.
  • How to use your ad spend wisely.
  • What are the real metrics you should focus on for success?
  • How to start taking charge of your Facebook growth.

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How to Add Ads.txt to Your Site

What Is Ads.txt?

Ads.txt stands for "Authorized Digital Sellers," and is a simple, flexible, and secure method that publishers and distributors can use to publicly declare the companies they authorize to sell their digital inventory. The mission of the ads.txt project is straightforward: increase transparency in the programmatic advertising ecosystem. You can find more information on ads.txt here.

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