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How Social + Content Become BFFs

Chances are the CMS you're using was created before social. If that's true, you may still view content on your website and social feeds as two different entities you have to control and manage. We're here to blur those lines for you and take publishing where it needs to be in 2017.

Decentralized models such as WordPress VIP lack the social integration necessary to mimic the feeds, and that's why they continue to fall behind. We've created a toolset to not only distribute your content on the platforms (where all the eyeballs are), but also let your content travel across platforms easily.

Our social CRM allows you to engage with influencer accounts without the laborious task of finding them.

Here's how it works.


Search for Social Content as You Create

Bring your content to life with the ease of searching as you create. Our product taps into every corner of the social ecosystem and every obsessive fan base possible, whether it's mushroom tacos, inspirational quotes, or activist groups. It's searching for your audience, literally.

Find Relevant Tags

We do all the hard work, finding relevant tags for you across the major social media platforms for on-topic social accounts to engage with. Think of it as building your engagement before you've even hit publish.

Manage the Social Relationship Easily

Once you've found social profiles you know would love your content, give them a variety of social nudges right from our platform. You can like a recent post, send an email, or even embed their own videos into your story. A story about just yourself is boring.

Schedule out for Optimized Reach

Schedule your content to go out at the time you want, with your selected accounts and posts ready to be pinged! This is where you'll get the organic traction your content deserves, and where life after publish really gets executed to perfection. Because even vegan macho dads need a little double tap on the shoulder to get the ball rolling.

This is what new media publishing looks like. It's about connecting your content to the right audience in a systematic way to get the organic traction your content deserves. Remember: Repeat viral reach is always fueled by data and never spontaneous.

Social changes on the daily, and so does our product. There are millions of WordPress sites that have to be updated individually. We're a centralized CMS so our updates are done with one brush stroke, giving you what you need to set up your content for social success.

We also have these same features available on mobile.

How to Include Interactive Elements in Posts

Enhance your articles with rich and creative media

Every article is a fresh chance to grab new readers and nurture loyal followers. This is why we give creators every opportunity to build content rich with media elements that enhance every reader's experience.

Add More Layers to Your Content

You can easily add interactive elements, like charts, to posts on our platform. For example, if you need to embed iframe code into a post, this can be done via our Add Media Bar. To do so, click the code icon (< >):

A text box will appear so you can insert your code:

Embedded Code Across Platforms

One important thing to keep in mind is that Google AMP, AppleNews, and Facebook Instant Articles will not always support embedded code. So if you use an iframe, it's best to turn off distribution to those channels for that particular post. If you have a lot of posts that require embedded code, this could be problematic for growth across those important platforms.

If you do want to use an iframe on a post destined for Google AMP distribution, it can be possible if the iframe is not at the top of the page or within the first 75% of the viewport when the page is scrolled to the top (whichever is smaller). AMP is a fast technology designed for mobile users and iframes are loaded using arbitrary timing that AMP's technology cannot ensure. For this reason, it's suggested that iframes be included in places that are not visible by users upon load.

If you have an article that needs to include an iframe at the top of the page, or within the first 75% of the viewport, AMP can be turned off for that individual article within Entry Editor.

If you don't need an interactive chart to be interactive in nature, can turn it into an image and upload it directly to your post. This way it will work on all platforms, including Google AMP, Apple News, and Facebook Instant Articles. This option, when possible, is ideal to ensure you're optimized for page speed.

Take Advantage of Shortcodes

Another great way to embed media is through our shortcodes functionality. Click here to learn more about shortcodes. Shortcodes can also inserted using the Add Media Bar. Click the brackets icon ([ ]) to choose the shortcode you want to use.

Here's an example of a chart on an article page that's been inserted using a shortcode:

If you have any questions about how to add interactive elements to your content, please email support@rebelmouse.com or talk to your account manager today.

Shortcodes Dashboard: Dynamic Media in Just a Few Clicks

Create multidimensional content with easy-to-find shortcodes

We believe static media is dead, and that every piece of content should be multidimensional and engaging. This is why our platform enables creators so they can add dynamic media to their content in easy and efficient ways.

One simple way to add interactive content to any post is through the use of shortcodes. Shortcodes are small snippets of code that are easier to remember than longer sequences. They typically will activate a feature or embed media into an article.

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