RebelMouse Outperforms Major Publishing Platforms in New Core Web Vitals Technology Report
Our continued prioritization of performance pays off
After much anticipation, Google's page experience update began to roll out across the open web in June 2021, and developers are now feeling the impact of how their publishing platforms stack up against the new standard. The update means Core Web Vitals are now a major factor in Google Search's ranking methodology, and sites big and small that haven't been prioritizing performance have seen their organic traffic hit stumbling blocks as a result. Important decisions around the architecture of your site can now make or break your site's performance in the eyes of Google. And while Google-powered tools like PageSpeed Insights and Search Console provide a way to test your site's speed and Core Web Vitals, it can get confusing when you try to understand the results.
Luckily, HTTP Archive, a tracking platform that crawls the web to identify trends and record historical patterns, has revealed how top content management systems (CMS) have weathered the page experience update through the creation of its Core Web Vitals Technology Report. Combining HTTP Archive's wealth of data with Google's Chrome User Experience Report (CrUX), this new dashboard provides a look at how major CMSs stack up to Google's new rules.
According to HTTP Archive's summary of the new dashboard, the Core Web Vitals Technology Report was created to match the assessment of Core Web Vitals in Google's PageSpeed Insights platform. This means that the results of HTTP Archive's report closely match how Google is actually measuring each site's Core Web Vitals. If you've been following RebelMouse at all in recent years, the results shouldn't surprise you:
RebelMouse outperformed its competitors.
The following is a chart that shows just how much RebelMouse sites outperformed major CMS competitors, including Adobe Experience Manager and WordPress on Core Web Vitals. The data is from June 2021, taken after Google began rolling out its page experience update.
How We Crush the Competition on Performance
Google's page experience update was a massive change that rippled through every site across the web throughout the summer of 2021. Our team was well-prepared for the update, and spent significant time further optimizing our platform in anticipation of its arrival. Everything we do is engineered with speed in mind, and every upgrade we make is pushed out to all of our clients at once, allowing us to iterate rapidly.
In addition, we spent significant time further optimizing our main application codebase in anticipation of Google's update. Here's some of what we did:
- Reduced the bundle size from 14 KB (which was good to start with) to 9 KB (which is phenomenal)
- Upgraded from webpack to webpack 5
- Added Preact to our main app
- Optimized the follow and like buttons
- Optimized slideshows
- Reduced boilerplate from transport modules
- Implemented the optimized codebase for logged-in users, making their experience roughly 10x faster
These updates and more helped us weather Google's page experience update better than any other CMS on the market. Click here for a full list of the platform performance improvements we made in Q2 2021 alone.
Your Site Can Crush Google's Core Web Vitals, Too
RebelMouse is a cloud-based, secure CMS that confidently hosts over half a billion pageviews across our site network each month. We help new media powerhouses and legacy brands alike make the most of the open web by growing traffic and building revenue without sacrificing user experience.
If you would like to learn more about how we can help your site exceed the industry standard on Core Web Vitals, request a proposal today to get started.
- Optimizing Tweets for Zero CLS Penalties
- Google Page Experience Now Live in Search Console
- RebelMouse's PageSpeed and Core Web Vitals Guide for Developers
- RebelMouse Q1 2021 Platform Performance Updates
- RebelMouse Feature: Improve Your Page Performance With Core Web Vitals Debugger
- RebelMouse Outperforms Every Other CMS. Here's the Data to Prove It.