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Rebel Insights

Why Voice-Driven AI May Be Huge in the Future

It's a part of the zero-click era that is being ushered in

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Google's Preferred Sources: A Guide to Help Readers Take Control of Their Newsfeed

A new way to shape your news experience — Google’s Preferred Sources lets readers handpick the outlets they want featured more often in Top Stories, shifting power from the algorithms to user choice

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Rebel Insights

Every Page Is Your Home Page

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Rebel Insights

Nobody Reads Websites — They Scan Them

Nobody reads your website. Not yours, not mine. Seriously, are you still reading this subhead?

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Rebel Insights

How to Improve Recirculation: Internal Linking Best Practices

Get users to stick around with data-based smart linking

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Rebel Insights

What on Earth Is the Model Context Protocol?

Futuristic AI interface with chat bubbles and search bar.
Rebel Insights

Content in the Age of AI: How to Stay Visible When No One’s Clicking

Zero-click searches, AI Overviews, and a new battle for visibility

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Rebel Insights

SEO in 2025: Surviving Google Search’s Core Updates

What Google really wants now

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Blog

The Plugin Era Is Over. You Just Don’t Know It Yet.