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RebelMouse vs. WordPress VIP
After building the product for Huffington Post, and owning the product and engineering groups at AOL after we were acquired, it was clear to me there was a huge gap between what the current CMS offering gave the world and what the world needed. Five years later we are at scale, moving the needle and doing to WordPress what Airbnb did to Craigslist.
Easy Migrations — the Re-Platform Remastered
We create growth with every re-platform. And it doesn't take months, it takes hours or days. We can suck up a WordPress site, optimize its page speed, the user experience, the balance of ads, and how you monetize. We do it in our sleep now.
We are simply the best in the world at this and have taken it to another level.
You'll grow in SEO, you'll grow in social, you'll grow in return users, you'll grow in the amount your users share, and that will, in turn, grow your total audience.
We can set up test environments you send traffic to and show the dramatic comparison. We create growth.
A Better Experience for Readers — Social UX for Media
Everybody is building media sites wrong. We make it look simple. All the hard technology is at work behind the scenes. For readers, your content shines, is shareable, and your website becomes a rabbit hole that pulls users into more content that creates more sharing.
Better Social Distribution Tools — Cross-Platform Reach
It isn't just about publishing. There's a new content life cycle on the internet that leads to fast organic growth at dramatically lower cost. The key is understanding how to use social to your advantage instead of being lost in the noise. RebelMouse is a contagious media company, and the software turns organic growth into an efficient, repeatable, and scalable process.
Better Authoring Tools
Your writers, editors, creators, and community deserve tools that make them fast and efficient. It's also important that they follow a process that leads to best practices, so that the CMS itself is training your team with every post as they onboard.
Grabbing social content, building listicles and slideshows — RebelMouse makes everything simple, clean, and easy for writers.
Analytics and Management Tools
But it's also important for you to manage your writers, see their performance, enable them to learn from each other, and help them become data driven. RebelMouse analytics provide you with a clear view of who is performing, what posts are working, and where that content is gaining traction.
We also have deep Google Analytics integration, so you can easily add in components, promos, third-party units, and ad units. But most importantly, as they're being added, they are set up in staged environments automatically, and the traffic performance from these tests can be traced back to impact on bounce rate, pages/session, session duration, number of shares, percent of shares per visit, and unique custom goals for your business.
You might have the feeling we could go on a bit longer. We could! This is a passion for us. Come talk to us and let's get growing together.
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Why Managed Hosting Is a Waste of Money
You're shelling out too much to fund your WordPress site
If you want to ride in style when you buy a car, you have to pay for it via upgrades. These could be anything from an unnecessary but nice-to-have add-on like a leather interior, or it can be something that impacts safety, like a backup camera. Paying extra for these add-on options can be costly, but sometimes it's about more than just a luxurious ride. It's about top performance.
How Axios Built on RebelMouse
The Axios founding team is composed of the industry veterans who built Politico and shaped The New York Times. They had a vision for building a next-generation media site that would not only win in the world of social, but would also build real loyalty and a subscriber base.
Industry: News Media
Headquarters: Washington, DC
Website: Axios.com
Axios is a new media company delivering vital, trustworthy news and analysis in the most efficient, illuminating, and shareable ways possible. They offer a mix of original and smartly narrated coverage of media trends, tech, business, and politics with expertise, voice, and smart brevity — on a new and innovative mobile platform.
With some of the best writers in the world, Axios knew that, to be successful, they would need to provide next-generation authoring tools as well as a next-generation front-end experience for their readers.
Project Requirements:
- Get to launch quickly while still having tremendous depth in technology
- Build a next-generation media property
- Empower editors with technology for breaking news
- Build a CMS that manages and elegantly assembles content into articles
A Rebel’s Guide to Winning SEO with Social Media
It's an age-old question that's haunted digital marketers for years: Does social media impact search rankings? There's a varying degree of answers, but we've nailed down the details.
For one simple answer, yes. But there is a catch.
One thing is for certain: Social has changed every aspect of digital publishing. Still, you can leverage social to win in today's age of search. In this guide, you'll learn the following:
- A brief history of the search engine optimization evolution
- The definition of search in 2017, including how to nail down your winning phrase
- How to leverage social to make it to Google's page one
Now Hiring: Front End Developer
We are hiring a front end developer with JavaScript/React skills like no other. Things to consider before applying:
- We're a global team of digital nomads, which means you can literally work from anywhere!
- We're fluid, because roles are boring.
- You have strong JS skills.
- React JS excites you.
- You're not a "bro."
Email creativetalent@rebelmouse.com if you're interested.
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The Strategy Behind Facebook Instant Articles Monetization
We see clients make $$ every day.
We're in a very lucky position at RebelMouse because normally you get to only see your own data. We're able to see what's happening across a huge set of web properties with different audiences, missions, strategies, and teams all over the world. We share our learnings in strategy sessions with clients where we brainstorm on how to make this information and these trends applicable to their business.
There is a lot of noise going around about Facebook Instant Articles not performing well. But what we're actually seeing is quite beautiful in many cases. We have clients experiencing up to $25 CPM — and even $35 — on Instant Articles now. They're achieving those numbers not through a sales team, but rather with effective content on sites that are perfectly optimized for social — and this absolutely includes a seamless Instant Articles configuration. Across the board, we're seeing sites hold a healthy $5 CPM a day, and some even regularly come in at $10.
Meet the RebelMouse Particle Accelerator
The core unit of content on the web used to be the article. Whether you called it a post, blog, article, or column, it's always been your core content. You created it and measured its performance. It's what fueled you to go viral.
Social has completely changed that paradigm.
Now, the core unit is much smaller. It's a Facebook video, an Instagram post, a tweet, a YouTube video, an interactive element, or even just an image. The core unit is now a particle. A particle is — quite literally — part of an article.
The particle cannot be treated as a flat embed anymore because it has to be formatted and rewritten to work for Instant Articles, Apple News, and AMP. It has to be meta tagged to optimize sharing across social platforms. It has to be able to stand alone on native, but still be able to weave its way into the context of an article. The kinetic energy of a particle can be harnessed to accelerate the momentum of an article. Particles need to be strung together and assembled to create context and voice, and through that, loyalty.
One of the pillars of RebelMouse is our content creation and distribution tools. We are proud to have the web's most powerful and efficient publishing platform. Today we're announcing a significant and very exciting upgrade, the RebelMouse Particle Assembler.
Inside Our Seamless Social Feed Content Integration
At RebelMouse, we believe your content won't be successful if you just talk about yourself. Content has to be multidimensional and dynamic to gain a captive and loyal audience. Our distribution tools bleed together social + content into a seamless process once and for all.
In the age of the Instagram influencer, the power of user-generated content (UGC) is strong. We've created a content feeds structure within our CMS that instantly populates your site with a variety of editorially-aligned content. The Content Feeds dashboard allows you to manage and curate UGC, and connect RSS Feeds to your site to give visitors more of what they love without straining your editorial resources.
Introducing: Entry Editor Upgrades
RebelMouse is a community of content creators who know what it takes to create contagious media. That's why we are always improving on the creation process. We're constantly perfecting a workflow that sets up each piece of content for revenue-focused, social success.
Our Entry Editor is the ultimate toolset. It's the intersection where content, social, and distribution finally bleed together. We've made some innovative updates to our Entry Editor to make the content creation process even better. Here's the latest:
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