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Judgment Day for Media Companies

Phillip Smith recently wrote a featured story for Medium, "Judgment Day for Journalism," about the changing landscape of the media world. The subheadline goes: "As legacy news organizations falter, digital upstarts are scaling to meet demand."

Smith starts off quoting media critic Jesse Brown, who notes that the number of journalists employed by small digital news companies is increasing. Brown writes, "building something from the ground up to suit the marketplace, to suit where profitability and sustainability is, is a lot easier than adapting something with all kinds of legacy costs into a sustainable model."


Smith concludes from this that "we must reboot the media and start from the ground up."

At RebelMouse, we agree. The old way of doing things is unsustainable. While The New York Times and a few other big news organizations will probably hold on for awhile longer, the real future of media lies in companies being slim and agile, focusing their efforts on content and good reporting without technological or institutional legacy costs.

At RebelMouse, we offer an enterprise-level, centralized CMS solution for our clients so they don't have to hire an expensive developer team to build and maintain one themselves. This gives them the enterprise-level power of larger news organizations without all the overhead. Smith writes, "The simple truth is that journalism upstarts are getting better and faster, and their costs are coming down quickly."

Smith calls for more "journalism entrepreneurship" and we agree. Investing in RebelMouse will move your needle forward and give you the platform you need to succeed on social and SEO with our powerful Entry Editor, Particle Assembler, and deep back-end technology. Our numbers speak for themselves: One of our media clients, La Verità, has seen, in the past three months, 400% growth on Facebook and 200% growth on Google. Another client of ours, Motherly, in the same period, saw 84% growth on Facebook and 440% growth on Google.

And because we are constantly iterating our tech, you can stay far ahead of changing industry trends with our centralized updates. Unlike WordPress, updates to our system instantly go out to every site on our network without the need for painstaking manual development.

Smith is convinced that "small digital upstarts will become the democracy-serving oases in a time of growing news deserts." We agree. Which is why it's so important to have the right technology in place in order to scale as a small media company. While free CMS platforms like WordPress are great in the beginning, to really drive traffic in the new age of SEO you need the right mixture of technology and strategy.

RebelMouse clients like Motherly are testament to the efficacy of our platform.

Motherly launched on RebelMouse in early April 2018. Since then, they've shown explosive growth with users up 28%, sessions up 72%, and pageviews up a staggering 177%.

Using RebelMouse's built-in SEO tools, Motherly began to optimize articles at the editor level. This has helped grow their traffic from Google. Since launch, users coming in from Google are up 1,164% and pageviews are up 2,018%.

Smith wonders, "What would a network of "small is beautiful" news organizations sufficient to fill the widening gap in coverage look like?"

At RebelMouse, we have already seen the future and we are a part of it today. Our network of clients have seen so much success that we are confident our technology will lead the way into the streamlined and beautiful future.

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Meet RebelMouse

Build on a better platform that supports far-reaching content distribution, impactful conversion, and unparalleled loyalty.

The world's largest companies trust us to power their global, multiplatform content experience. As a platform, we're now one of the largest in the world, reaching 50+ million people every month. As a creative agency, we build mass pop culture hits that grow organically to become household names — Axios and The Dodo, for example.

We work strategically with United Airlines and many other brands to establish the new media roadmap for their future and implement it. RebelMouse was founded by the CTO who built The Huffington Post. The founding vision and mission is still the same today: to be the right new media platform for both media companies and brands. It's working exceedingly well, and we're delivering some staggering results for our clients.

Read our latest deck here!

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Whether you're a brand with a blog or a media company with a site, driving purchasing behavior and building an audience that uses your content to find things they love to buy is vital. We're very proud to have built out the same functionality that everyone is now used to on Instagram, with layovers on images that lead to products with attribution.

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Everything we've built at RebelMouse has been designed to help Editors in Chief drive sustainable growth. We believe that the only way the publishing industry can survive and thrive is through the powerful work of reporters, writers, editors, and creators. We founded RebelMouse because we hated the quality of the tools that editors and writers were forced to use. That's why we've spent almost eight years building, iterating, and refining our platform to make editorial life easier and, more importantly, to support your content successfully. Thousands of creators and hundreds of content teams use our platform every day. We're fast, stable, and intuitive, and we work on mobile, too.

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Announcement: Big Changes Made to RebelMouse’s Creative Agency Team

On this gorgeous spring day in April 2019, I am very proud to announce the promotion of several key members on RebelMouse's team. They are all brilliant people who work closely with our most important clients, as well as our engineering, product, and design teams, to deliver the best sites on the internet. Please join me in congratulating them!

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RebelMouse Featured in Snap's Partner Summit

We are very proud of being an always-modern CMS platform, constantly delivering new features that keep our clients ahead of the curve. So when Snap came to us with a beta program for their Snapchat sharing features for the web, we were immediately all in.

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What It Means to Grow: A Rare Look Into Our Clients’ Massive Success

Take a glimpse at what it means to be powered by RebelMouse.

Publishers large and small will be faced with an important question this year: Build or buy? To generate reach and revenue in the current digital landscape, every web property needs to be focused on content and hyper personalized. This leaves very little room for creativity when opting to host your site via high-maintenance, costly, and cookie-cutter solutions like WordPress and Drupal. This drives publishers to seriously consider the next option: Build.

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Stay GDPR Compliant With RebelMouse Features

When GDPR went into effect in the EU on May 25, 2018, all platforms, developers, and publishers made an effort to comply and achieve exactly what the 99 articles and 11 chapters of the regulation requires.

We were no different. We've updated our platform in several areas to ensure all of our clients are covered. Here's a breakdown of the features we offer to help keep you compliant:

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