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Maximize Revenue with RebelMouse Subscription Tools

Diversifying revenue streams has evolved from a forethought into a complete necessity for publishers who want to successfully monetize in the age of social. From header bidding to Facebook Instant Articles and monetization on social, publishers are now turning to subscription models to convert readers into loyal, lasting users. Last year, the pivot to paywalls gained unprecedented traction. By the end of 2017, The New York Times had over 3.5 million digital and print subscriptions. Fast forward to today and you'll find that other big-name publishers — like CNN, The Atlantic, and Wired — have followed suit, looking to online paywalls and subscription-based models to alleviate their financial woes.

It's no surprise as to why they're doing this either. The duopoly that is Facebook and Google continues to dominate digital ad revenue. Not helping matters, Facebook recently dropped their major algorithm bomb that left publishers of every size scrambling. The subscription-based business model has suddenly become a safe bet.


Fortunately for publishers, subscription services don't have to be roadblocks for your readers. In fact, this model urges publishers to create content that is so valuable and meaningful that your audience is willing to pay for it. The moment you become a subscription business completely changes the relationship you have with your customers. For a media company, it's a chance to create a real community and loyal following. At RebelMouse, we have a sophisticated suite of subscription tools to help you create lasting loyalty and impactful revenue.

RebelMouse's Gated-Content Properties

If you're a subscription business, we're here to help you fine-tune your tools and maximize revenue. We have a sophisticated suite of A/B testing tools — complete with Google Analytics integrations — that give you the ability to test what works, what doesn't, and how to better cater to your readers' needs. These tools let you test real-time data and make better-informed decisions that will drive the success of your site. Being able to make insightful updates and improvements will step up your content's engagement several fold.

La Verità

RebelMouse recently launched the amazing Italian newspaper La Verità, using our subscription tools to help them create gated content on a per user basis.

We also built out a Braintree integration that gives them the ability to process subscription payments using either credit cards or PayPal. Everything happens on their site, without redirecting users to any third-party platforms.

Here's an example of what the final signup screen looks like when a user pays with their credit card.

DiversityInc

RebelMouse-powered DiversityInc Best Practices is another subscription-based website that publishes career advice content to help people advance their position at the company they work for. For DiversityInc, we created locked posts that direct unsubscribed users to a paywall.

We also developed various new features in the Users dashboard that allows DiversityInc to upload a company image and avatar for their paid users.

At RebelMouse, we create tools for publishers that give them back control of their content. Our lean tech is constantly adapting, so our clients can confidently maintain their livelihoods in this chaotic world of content saturation and algorithm updates. The special work we do makes us think of Nina Simone's God Bless the Child, because no matter what's going on around us, we've created technology and strategy that is fluid, successful, and working for both new media companies and legacy publishers.

Diversify Your Revenue Stream with RebelMouse

If you're not a subscription-based business, we can help you create your membership site. When you take the time to create high-level content, you'll attract the type of high-quality visitors that not only want to interact with your premium content, but are willing to pay for it. Once you have this filter in place, you quickly start to see what types of content your audience craves, and what you can do to build those long-lasting, valuable relationships.

Whether you want to attract more users with open-access content that guides them to your premium content, have locked posts, or create gated content on a per user basis, we can do it all. Come talk to us, and we'll show you how we can diversify your revenue stream by attracting loyal visitors who convert.

You're almost there! Fill out the form below and a Rebel will contact you within one business day.

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A Look Inside the Only Creative Agency Powered by Deep Technology

Strategic development of product that supports content distribution, conversion, and loyalty.

RebelMouse is a creative agency fueled by a publishing platform with deep technology. Our expertise is rooted in media and content marketing because there is no other team that understands distributive publishing better than we do. There is also no other CMS on the market today that provides content creators with the tools they need to unlock sustainable growth backed by sticky monetization methods. RebelMouse blends product and strategy together to move the needle where it matters most — organic traffic and user growth, conversion to loyalty, and revenue growth.

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Curate Well-Rounded Content: Embed Previous Posts With Assembler

Flat media is dead. That's why we are always updating our product to make it easier and more intuitive to create dynamic media. A great example of one of these features allows users to embed previously published posts into a new post through our Particle Assembler.

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Updates: Edit Email Templates in Entry Editor, Easily Select the Right Tags

We have two new product updates that will make editing each article easier and more customized.

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New: Simplify Your Workflow With Our New Copy and Paste Function

There's a new feature in RebelMouse's Entry Editor that easily lets you copy and paste an entire post, including lead media, headline, subheadline, body, social copy, and social scheduling information. Don't worry — we will only copy the social scheduling language you've previously set up. Using this functionality will not schedule the post to be sent out again.

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How to Set a Canonical URL

A canonical URL is an HTML element that prevents duplicate content. This helps prevent SEO issues by indicating whether a URL is a "canonical" or "preferred" version of a page.

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The CFO's Guide to RebelMouse

A look at how you gain more and spend less with our platform.

Every Chief Financial Officer (CFO) has an important mission: Balance efficiency with fiscal responsibility while eliminating risk. To survive and thrive in today's publishing industry, this can be a tall order. New options for vendors, hosting, and service providers pop up all the time, and as technology advances, so do the kinds of tools you need to grow reach and revenue.

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Be an Advocate for Engagement With Discovery Email Templates

RebelMouse's Discovery tool offers various forms of social outreach, including emails that you can send to influencers while you're editing your article. We utilize our proprietary technology to seamlessly pull in the email addresses of social media account owners. And now, coupled with customizable template language that automatically gets pulled into your workflow, you can easily send out messages to let these accounts know that you love their content and wouldn't mind if they shared a related story of yours.

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New E-Commerce Option: Easily Feature Products With Just a Few Clicks

Every year, the numbers of shoppers who choose to purchase online versus in retail stores continues to grow. It's estimated that the number of online shoppers will rise to 230.5 million by 2021. At RebelMouse, we've added a new particle layout for our clients that do e-commerce. This feature makes it super simple to highlight products right from within our Entry Editor.

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2018: A RebelMouse Year in Review

From product to personal, we flourished on every level.

It's always overwhelming to think about how far we've come as a company every time December rolls around. From all the peaks and valleys our ever-changing industry likes to throw at us, to the personal triumphs and challenges we experience as a team, each year is always one to remember. But this time, 2018 took the cake. It was 365 days of twists, turns, and far more shining moments than ever before.

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