Rebel Insights

Google Says They’re Increasing Communication About Algorithm Updates

Google Says They’re Increasing Communication About Algorithm Updates

If you feel like you’ve been hearing about updates from Google more often, it’s not just in your head. During a recent Google Meetup in NYC, Search Liaison Danny Sullivan said that Google hasn’t been launching more updates lately, but it has made a point to communicate about its updates to users more frequently.

Even though you may know when updates are happening more than before, you still won’t know about every little change that Google makes. In a post about the topic, Sullivan said that Google’s algorithm is updated thousands of times a year. Many of these incremental updates are so small that users and site owners won’t even know they are happening. Together, these minor updates add up to enhance Google’s search experience overall.


You probably already know that the details around Google’s algorithm updates are usually slim. Sullivan maintains in his recent post that following the search engine’s webmaster guidelines and SEO optimization tips is still the best way to make sure your site’s traffic weathers each new update with ease.

Luckily, you don’t have to worry about more than one major event, like a core update, happening at the same time. Late last year, Sullivan tweeted that Google staggers bigger updates to better measure their individual impact.

The Latest Updates From Google

Sullivan certainly isn’t mincing words when he says that Google is always making updates to its algorithm. On May 25, 2022, Google rolled out one of its notorious core algorithm updates, appropriately titled the May 2022 Core Update. On June 9, 2022, Google tweeted that the update was complete.

Just days later, the search community began to rumble that another algorithm update kicked off on June 27, 2022. We’ll keep you updated on how this latest update may impact your site traffic.

Keeping Up With Algorithm Changes

It’s great that Google has officially said that they will be more communicative about algorithm updates. But the increased knowledge only adds to the already very full plate sitting in front of site owners and content creators.

RebelMouse is a modern publishing platform that anticipates major changes from Google before they even happen. Our holistic search strategy makes sure that the sites within our network consistently rank highly on search and crush industry standards on site performance.

Never stress about a Google algorithm update again. Request a proposal today to start publishing on a platform that promotes search success with every publish.

What Is RebelMouse?
Request a Proposal

Where 
Websites Are Built

The Fastest Sites in the World Run on RebelMouse

Let’s Chat

new!

RebelMouse Performance Monitoring

Real-Time Core Web Vitals

Get Started
DISCOVER MORE

Our Core Features

Our platform is a complete digital publishing toolbox that's built for modern-day content creators, and includes game-changing features such as our:

animate
Layout and Design toolLayout and Design tool on mobile
animate

Why RebelMouse?

Unprecedented Scale

RebelMouse sites reach more than 120M people a month, with an always-modern solution that combines cutting-edge technology with decades of media savvy. And due to our massive scale, 1 in 3 Americans have visited a website powered by RebelMouse.

120M+ Users
550M+ Pageviews
17+ Avg. Minutes per User
6+ Avg. Pages per User

Today's Top Websites Use RebelMouse

Thanks to the tremendous scale of our network, we are able to analyze a wealth of traffic data that informs our strategies and allows us to be a true strategic partner instead of just a vendor.

upworthyindy100Vault12No Film SchoolRawStoryResponsible StatecraftPrideRolling Stone QuebecPremierGuitarPenskeINN Educate Brand ConnectThe FulcrumGZEROOkayafricaBrit+CoPaper MagazinePowerToFlyNarcityCommonDreamsAllBusiness

What Clients Say

We’re here to help you weigh and understand every tech and strategic decision that affects your digital presence. Spend less time managing everything yourself, and more time focused on creating the quality content your users deserve.

Case Studies

A Team (and an Agency) Built Like No Other

RebelMouse employs a unique, diverse, and decentralized team that consists of 70+ digital traffic experts across more than 25 different countries. We have no central office, and we cover every time zone to ensure that we’re able to deliver amazing results and enterprise-grade support around the clock.

Our team is well-versed in all things product, content, traffic, and revenue, and we strategically deploy ourselves to help with each element across all of our clients. We thrive on solving the complex.

Let's Chat