Understanding the Top Bar, Side Bar, and Footer Elements
Shared elements — Top Bar, Side Bar, and Footer — appear across all pages of your site. You can easily tweak, add to, or even remove a shared element by clicking on it in the left-hand navigation menu.
The Top Bar serves as your fixed compass — a way for visitors to navigate their way around your site and be introduced to your brand. Therefore it's best to keep it simple. A prominent logo, clean section links, share buttons, and a search bar are typically all you need at the top.
The Side Bar is great for calls to action (CTAs) and circulating additional site content.
Note: The default Side Bar layout features a social CTA placeholder. CTAs help attract a visitor's eyes and drive additional engagement on your page.
The Footer is great place for your contact information, social icons, and links to important information. You can also choose to upload a universal logo or customize it by device, and display it along with alternative text to improve accessibility and SEO.