Subscribe to Our Newsletter

x

Overview: Mailchimp + RebelMouse Integration

One of the strongest methods to grow your readership is through newsletter campaigns. While sometimes metrics like opens and click-through rates can be low, emails are still a great way to target niche audiences to convert them into loyal followers. At RebelMouse, we have a detailed and intuitive integration with Mailchimp's platform. Here's how it works.


Linking and Customizing Sign-up Units for Mailchimp Lists

We have a unique integration with Mailchimp in our Layout & Design tool that makes it easy to plug in a newsletter widget anywhere and then customize it. You can choose which list or group the widget correlates to so that when you start collecting email addresses from sign-ups, they'll end up in the right place in your Mailchimp account.

For Mailchimp Groups or Embedding Custom Mailchimp Sign-up Widgets

You can easily copy Mailchimp newsletter codes for groups and drop them into RebelMouse as custom HTML. The style sheets and CSS needed can be entered as well.

Controlling and Customizing Templates

It's also easy to code your own RebelMouse-friendly template in Mailchimp that uses your site's tags. If you're looking to match the template to an exact RebelMouse post, the template should look something like this:

However, just using RebelMouse tags won't make the final product look completely optimized for Mailchimp. But you can further modify the template using ad tags and Mailchimp's styling tools. You can also populate content with those correct tags by using a daily or weekly newsletter, for example. This is how our example looks:

If you want to customize your daily or weekly newsletter so it looks similar to the template above, follow these steps:

Send the post you want to turn into a template as a campaign draft to Mailchimp. Then, find the post you want to edit in Mailchimp's code editor. It should be sandwiched in between <tr> tags.

Next, edit the image, headline, and description as needed. You can also link out to a post or other content in the same view. Here's how to do it:

Here's a screenshot of the example code in Mailchimp's editor:

Sending a Campaign as a Post

Any article on RebelMouse can easily become a newsletter campaign. You can launch a newsletter right from Entry Editor, and then choose the Mailchimp list, group, or template you want to use.

Here's how it works:

Turn Native, Sponsored Stories Into an Automated Weekly Newsletter

RebelMouse has a dashboard that you can use to configure key newsletter preferences, including any daily or weekly newsletters you may have scheduled through Mailchimp.

Here is a step-by-step tutorial of how to set it up:

Set your newsletter settings in the newsletter dashboard, and make sure to uncheck the field labeled "Send this campaign automatically" for a daily/weekly newsletter so it will be sent as a draft. Make sure you take into account that the send time you choose will be reflected in Mailchimp as well.

In Mailchimp, click on the Campaigns tab, and then click on Draft:

Open your campaign draft in edit mode, and then fill in all the necessary fields, such as sender, subject line, etc.

To add a new sponsored post, you need to find the HTML version of the post (or posts) you're using in the newsletter. This code should be in between <tr></tr> tags. Once located, copy the HTML and paste it where you want to add it in the newsletter:

Now you can begin editing the headline, links, and images of the post's HTML:

Here is how to edit the post link out:

Here's how you can change the image:

And this is how the image looks after you save it:

Here's how to edit the post's headline:

If you want to delete a post, simply delete the HTML version. When your template is ready, you can schedule it for a later date and time or send it right away via Mailchimp.

The same header and footer for your Mailchimp campaigns will automatically carry over as well, which typically includes your social links. If you have any questions about this integration, please contact your account manager.

You're almost there! Fill out the form below and a Rebel will contact you within one business day.

x

A Look Inside the Only Creative Agency Powered by Deep Technology

Strategic development of product that supports content distribution, conversion, and loyalty.

RebelMouse is a creative agency fueled by a publishing platform with deep technology. Our expertise is rooted in media and content marketing because there is no other team that understands distributive publishing better than we do. There is also no other CMS on the market today that provides content creators with the tools they need to unlock sustainable growth backed by sticky monetization methods. RebelMouse blends product and strategy together to move the needle where it matters most — organic traffic and user growth, conversion to loyalty, and revenue growth.

Keep reading... Show less

Let Your Audience Tell Your Brand’s Story

United Airlines' "Her Art Here" Campaign Blends Engagement With Purpose

The digital landscape has reached a turning point. Publishers are trying to pick up the pieces and figure out how to create quality content and monetize it now that readers have loosened up their dependency on the major platforms. In the meantime, massive audience hubs like Facebook are trying to recover legitimacy and relevancy with better prioritization of privacy and user experience.

Keep reading... Show less

How to Leverage Annotations in Google Analytics

When looking at your website data in Google Analytics (GA), it can be difficult to remember exactly what happened on a particular day to determine why certain data spikes or dips may have occurred.

For this reason, it's important to keep track of when changes are made to your site. Thankfully, GA allows you to easily do this using annotations. Annotations are short notes you can add to dates within Google Analytics reports.

Keep reading... Show less

Changing the Face of Tech: The Women of RebelMouse

Keep reading... Show less

A Guide to User Permissions on RebelMouse

On our platform, user roles range from base-level contributors all the way up to administrators. These roles are especially important when operating within the confines of our community dashboard, which brings multiple creators together to create and share within one large content hub.

The way each role interacts with others is completely customizable. The workflow is designed to streamline the edit, revision, and publishing process to make sure live content is not only perfect, but always optimized for site, search, and social. The way each team sets up their role structure is typically dependent on the number of writers employed, the amount of content published, and the cadence of posts.

Keep reading... Show less

You're almost there! Fill out the form below and a Rebel will contact you within one business day.

x

RebelMouse Ad Integrations: Overview

Since the dawn of digital publishing, exactly how to make money on content has been a rocky road for publishers to navigate. The good news is that thanks to factors like user maturity, advancements in tech, and algorithms that deliver a new level of personalization, monetizing your site is easier than before. In previous years, it seemed like publishers were drowning in the revenue duopoly that is Facebook and Google, with little time to come up for air.

Keep reading... Show less

RebelMouse Pageview Methodology

Throughout the evolution of media on the internet, there's been a constant struggle between design that provides the best monetization of articles and design that offers the best user experience. It's what has spurned the adoption of ad-blockers from the user perspective, and crazy 40-page slideshows on the publisher end.

Keep reading... Show less

NEW: Styled Quotes Available in Entry Editor

At RebelMouse, we're always finding new ways to make dynamic content creation more intuitive, and this includes ensuring every article can easily be broken up into small, snackable pieces of content.

Keep reading... Show less

How to Set Custom Fields for Every User

When you publish to RebelMouse, you don't just get access to a traditional CMS. You're also tapping into an online engagement platform designed to support communities. Building a creators network means your editorial team's content workflow has to operate seamlessly. And this clear path to publish is why clients on our platform can easily set up custom fields they want to show at a profile level for users in their community.

Keep reading... Show less