RebelMouse Stats Dashboard: Metrics Defined

RebelMouse has a robust analytics platform providing insight into web property growth, content engagement, social analytics, and viral activity. Insights are defined below.


 

PERFORMANCE OVERVIEW

RebelMouse performance overview stats compare key data over time, allowing you to quickly gauge content and web property performance. 

In the default “Today so far” view, stats are compared to the same period from the previous week, rather than previous day. This allows you to compare data from similar circumstances.  You can easily change filters to view stats for a preferred section and time period:

Views Last Hour: Views compared to the same hour on the same day from the previous week

Views Compared to Prior Time Period: Views compared to the previous period of the same length.

Facebook Reach: Total users reached via your Facebook page content.  Facebook Reach data isn’t available for less than a 24-hour time period and cannot be filtered by sections.


 

REFERRING SOCIAL ACCOUNTS

Referring Social Accounts: Social media pages / accounts referring your content (currently available for Facebook and Twitter)

Page Name / Account: The Facebook page or Twitter account that referred your content

Fans / Followers: The number of Facebook page fans or Twitter account followers for each referrer

Posts: The specific post shared by each referrer

Likes / Comments / Shares / Retweets: The number of likes, comments, shares or retweets that the shared post received via the Facebook page or Twitter account


 

TOP POSTS BY NETWORK
See the top posts based on total views sourced from key channels: Facebook, Twitter, Pinterest, Reddit, Tumblr, Google+ and email outreach.


 

TOP CONTENT 

See top posts based on various criteria.

Authors: The name of the author who published the post

Posts: The title of the post

Card Views: The total number of views for the post’s promo module across front page and section pages

Page Views: The total number on-site post views

FB Instant Views: The number of views generated in the Facebook Instant Article format

Viral Views: The number of post views sourced off-site and did not originate from your RebelMouse-powered site 

Key Traffic Factor: The source generating the highest percentages of post viral views.  Note:  No social channel icon means that a majority of the views are generated on-site or comes from a non-social network, like search / Outbrain / Flipboard etc.

Shares: The number of times the post was shared on-site

Subscribers: The number users who subscribed (i.e. for a newsletter) through that post

Time Spent: The average amount of time users spent on the post

CTA Conversions: The number of users who converted through a Call-To-Action module in the post


 

TOP CONTRIBUTORS

See your top authors based on various audience engagement metrics, including views, likes, comments or shares.

Top Contributors: Authors with the most views or likes or comments or shares to their posts

Post Views: The top authors based on total views generated across all posts

  • Views: The total number of views generated by each author

  • Viral Factor: The average percentage of views sourced off-site

  • Total Posts: The total number of posts generated by the author

  • Average PV: The average number of views generated across author posts

Likes: The top authors based on total likes generated across all posts

Comments:  The top authors based on total comments generated across all posts

Shares:  The top authors based on total shares generated across all posts


 

REFERRALS

All Referrals: Total site referral traffic by source and percentage

Social Networks: Referral traffic by social network

Search Terms: Referral traffic by the ten most popular search terms

Amount: The total number of page views generated by referral source or search term

%:  The percentage of views generated by referral source or search term


 

EXPORT YOUR DATA

Easily access all of your data in a downloadable CSV file.


 

THIRD PARTY ANALYTICS
Add your preferred third party analytics in your RebelMouse Stats dashboard. We currently support Google Analytics, Chartbeat and Comscore.


 

SEO REPORT

Search Phrase Won: The search phrases that drive the most traffic to the post

Manually Entered Search Phrase: Manually edited URL keywords to the post

Search Discovery: Pages that your post links to and are high ranking pages

Tags: The name of the tags on your post

Learn more about the SEO Report

Learn more about actionable analytics with RebelMouse

Why RebelMouse Is the Best Content Marketing Platform

RebelMouse is a unique platform and company. The company was founded on the vision that media companies would need an always-modern solution to thrive in the new connected internet, and that brands would have to behave like new media companies and use the same platforms.

Keep reading... Show less

Why Premium Creative Agencies and CTOs Choose to Develop on RebelMouse vs. WordPress and Drupal

The Intersection of Design and Development: Where Your Clients Thrive

We started RebelMouse seven years ago knowing that there was a fundamental design flaw in the world of traditional CMSs: Every instance, on every platform, had to be updated independently. It's similar to an era when users had to manage their own Microsoft Exchange Server for email. The costs of managing, maintaining, and iterating on a CMS to keep it awesome and world class is typically a $10 million-a-year endeavor. But even then, these cost-prohibitive CMSs are still behind the times.

Keep reading... Show less

Native Multivariate Testing at Scale With RebelMouse

What Differentiates Our Approach

There are many popular tools that allow you to perform experiments and A/B tests on your users — primarily Google Chrome Experiments and Optimizely. But all of these solutions are JavaScript additions to your web page that sidestep the problem of old, outdated, and clumsy CMSs. These solutions work by calling on a third-party JavaScript library that rewrites a page after it's rendered. This approach adds extra page weight and creates strange user experiences due to having to wait for everything to load and be rewritten on the fly.

At RebelMouse, we've solved this in a very elegant way. At the core level of our platform, we can natively render different layouts and track the exact differences in performance when comparing a test to your other layouts.

Keep reading... Show less

Modern E-Commerce: Blur the Line Between Content and Design

Create Modular + Reusable Design Patterns on RebelMouse

Content saturation is an industry-wide problem, and the e-commerce space is no exception given that it's filled with big brands, small Etsy stores, and everyone in between all fighting for similar audiences. The best way to fight this symptom is to understand your audience and provide them with what they want.

Keep reading... Show less

Instagram-style E-commerce Features on RebelMouse

Revolutionizing e-commerce on RebelMouse

Whether you're a brand with a blog or a media company with a site, driving purchasing behavior and building an audience that uses your content to find things they love to buy is vital. We're very proud to have built out the same functionality that everyone is now used to on Instagram, with layovers on images that lead to products with attribution.

Keep reading... Show less

Building Premium Communities and User Journeys on RebelMouse

RebelMouse is much more than just a replacement for a traditional CMS. Our platform is a tremendous community-building experience. Today's social ecosystem has given us a seemingly limitless number of premium creators who understand how to create gorgeous and relevant content that drives the growth of their own audiences. These creators and influencers are either experts in certain topics, or heavily engaged in targeted content that drives their interests. They're not only consuming the content they're passionate about, but they're contributing to the conversation, too. The new role of the editor is not just to cover the most important topics and people around their expertise, but also to invite those preferred influencers into their community and get them to participate in creating premium content.

Keep reading... Show less

Dynamic Voting: Grow Traffic and Engagement Organically

Help your audience find its voice.

Creating quality content is no longer on marketers alone. We live in a universe of creators who are willing to not only consume content that resonates, but play a role in the creation, promotion, and conversations surrounding it.

Since the start of RebelMouse, we've been on a journey to create dynamic media that is easier for content creators to curate and amplify on social. It's why we've built an online engagement platform centered around the power of communities that thrive naturally in the digital ecosystem.

Keep reading... Show less

How to Monetize Your Website in Today’s Publishing Environment

In order to define distributive publishing, we have to ask the following question: If you have quality content, but nobody sees it, does it even exist? The answer is no, because your content needs to be supported in a way that lets it move seamlessly across all channels, especially site, search, and social. But let's take this question a step further: If you can't monetize your content to generate the support it needs, how do you create quality content in the first place?

Keep reading... Show less

Making Sense of PageSpeed Insights and Core Web Vitals

Page speed and Core Web Vitals are an important piece of the SEO puzzle. Having a quick load time and passing Core Web Vitals are important factors in Google's search ranking and results. But there are multiple ways of testing your speed and vitals, and it can get very confusing to try and understand the results since different measuring tools can result in different scores.

Keep reading... Show less

Reach New Revenue Heights With RebelMouse’s Boost Spot Placement

Authentic sponsored content piques user interest and yields high rewards

Monetization has to be multifaceted. Publishers must deliver a site experience that makes the user a top priority without sacrificing the ability to generate ad revenue. After all, readers are no longer going to put up with irritating ad experiences that slow down their consumption of content. And since publishers can't rely on a few viral moments to make ends meet, successful ad campaigns must feel genuine and produce consistent returns to be effective.

The need for smart, sticky monetization methods is nothing new, but publishers and marketers alike are starting to perfect the modern ad experience better than ever before. This success is due in part to the increased use of sponsored content.

Sponsored content is the creation of content for a brand by a publisher — whether it's an article, video, listicle, or any other dynamic media — that is paid for by the brand. But here's the key: Sponsored content, when done correctly, is a valuable content experience that retains the same voice and integrity of the brand that's sponsoring the placement. This seamless integration into the natural flow of content that the publisher normally creates makes it one of the most effective ways to build site revenue. In fact, 80% of readers believe authentic content is the main factor that will drive them to follow or engage with a brand.

Keep reading... Show less

RebelMouse Q2 2021 Platform Performance Updates

Q2 of 2021 was a big quarter for the open web. Google delayed their release of SEO ranking by CrUX report, and they changed their method for Lighthouse scoring drastically. Our team was a few steps ahead of these changes, and we were able to update our platform so sites in our network had little, if any, performance interruptions.

We invested over 1,592 hours into our platform in Q2 2021 alone, and all of the sites on our platform received the benefits of these updates. To break it down into large buckets, we invested in the following key areas:

  • 538 hours dedicated to new features
  • 725 hours dedicated to improving existing features
  • 329 hours dedicated to performance and infrastructure updates

Here are the major updates that we've added to the RebelMouse platform in Q2.

Keep reading... Show less

How to Use the Pagination Element

You can add pagination to section, tag, and archive pages using RebelMouse's Layout & Design Tool. This can be done through our Pagination element:

Using the Properties card, there are three options that you can configure on the Pagination element:

Keep reading... Show less
Subscribe to Our Newsletter