RebelMouse Stats Dashboard: Metrics Defined
RebelMouse has a robust analytics platform providing insight into web property growth, content engagement, social analytics, and viral activity. Insights are defined below.
RebelMouse performance overview stats compare key data over time, allowing you to quickly gauge content and web property performance.
In the default “Today so far” view, stats are compared to the same period from the previous week, rather than previous day. This allows you to compare data from similar circumstances. You can easily change filters to view stats for a preferred section and time period:
Views Last Hour: Views compared to the same hour on the same day from the previous week
Views Compared to Prior Time Period: Views compared to the previous period of the same length.
Facebook Reach: Total users reached via your Facebook page content. Facebook Reach data isn’t available for less than a 24-hour time period and cannot be filtered by sections.
REFERRING SOCIAL ACCOUNTS
Referring Social Accounts: Social media pages / accounts referring your content (currently available for Facebook and Twitter)
Page Name / Account: The Facebook page or Twitter account that referred your content
Fans / Followers: The number of Facebook page fans or Twitter account followers for each referrer
Posts: The specific post shared by each referrer
Likes / Comments / Shares / Retweets: The number of likes, comments, shares or retweets that the shared post received via the Facebook page or Twitter account
TOP POSTS BY NETWORK
See the top posts based on total views sourced from key channels: Facebook, Twitter, Pinterest, Reddit, Tumblr, Google+ and email outreach.
See top posts based on various criteria.
Authors: The name of the author who published the post
Posts: The title of the post
Card Views: The total number of views for the post’s promo module across front page and section pages
Page Views: The total number on-site post views
FB Instant Views: The number of views generated in the Facebook Instant Article format
Viral Views: The number of post views sourced off-site and did not originate from your RebelMouse-powered site
Key Traffic Factor: The source generating the highest percentages of post viral views. Note: No social channel icon means that a majority of the views are generated on-site or comes from a non-social network, like search / Outbrain / Flipboard etc.
Shares: The number of times the post was shared on-site
Subscribers: The number users who subscribed (i.e. for a newsletter) through that post
Time Spent: The average amount of time users spent on the post
CTA Conversions: The number of users who converted through a Call-To-Action module in the post
See your top authors based on various audience engagement metrics, including views, likes, comments or shares.
Top Contributors: Authors with the most views or likes or comments or shares to their posts
Post Views: The top authors based on total views generated across all posts
Views: The total number of views generated by each author
Viral Factor: The average percentage of views sourced off-site
Total Posts: The total number of posts generated by the author
Average PV: The average number of views generated across author posts
Likes: The top authors based on total likes generated across all posts
Comments: The top authors based on total comments generated across all posts
Shares: The top authors based on total shares generated across all posts
All Referrals: Total site referral traffic by source and percentage
Social Networks: Referral traffic by social network
Search Terms: Referral traffic by the ten most popular search terms
Amount: The total number of page views generated by referral source or search term
%: The percentage of views generated by referral source or search term
EXPORT YOUR DATA
Easily access all of your data in a downloadable CSV file.
THIRD PARTY ANALYTICS
Add your preferred third party analytics in your RebelMouse Stats dashboard. We currently support Google Analytics, Chartbeat and Comscore.
Search Phrase Won: The search phrases that drive the most traffic to the post
Manually Entered Search Phrase: Manually edited URL keywords to the post
Search Discovery: Pages that your post links to and are high ranking pages
Tags: The name of the tags on your post