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Introducing the Paywall Element

Customize which content your users see for free

The rise of the subscription model has continued to climb over the past few years, and it took an even larger upward turn after the start of 2020's COVID-19 crisis. For publishers, a smart paywall strategy will not only improve user experience, but build sustainable revenue for your business to thrive. Subscriptions can also be a golden ticket to strong user loyalty. It's estimated that 80–90% of the people who are paying for digital subscriptions now are at least somewhat likely to still be paying for access next year.


At RebelMouse, we have a subscription strategy that's driven massive growth for the sites on our platform. Now, we're happy to introduce the Paywall element in the Layout & Design Tool. This new element allows you to control how much content you offer to readers for free.

In Layout & Design Tool, you will find two sub-elements within the Paywall element:

  • Free Part of Content: Place any elements you would like logged-out users to see for free here.
  • Paid Part of Content: Place any elements you would like to exclusively offer to logged-in users here.

The number of elements you can include in each sub-element is limitless, and everything is customizable.

Here's how the setup for the Paywall element looks in Layout & Design Tool:

If you have any questions about the Paywall element, email support@rebelmouse.com or talk to your account manager today.

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The Most Secure CMS of 2022
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Delivering a secure, high-performing environment with extreme reliability is essential to all of our clients at RebelMouse. We only use industry-leading, reliable approaches to host our infrastructure. This ensures maximum stability and security for all of our clients’ data. Here are just some of the reasons we’re able to maintain a hard-bodied product that’s flexible, too.

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Google Made Major Changes to Its Formula for Page Speed. Here’s What to Do About It in 2022.
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Google Made Major Changes to Its Formula for Page Speed. Here’s What to Do About It in 2022.

Make sure your site is set up for success in 2022.

In the spring of 2020, Google let the world know that its Core Web Vitals would become the new benchmark for measuring a site's performance in its search results, known as the page experience update. Fast forward to more than a year later in August 2021 when, after much anticipation, Google's page experience update became official.

Since its rollout, developers have felt the impact of how their publishing platforms stack up against the new standard. Important decisions around the architecture of your site can now make or break your site's performance in the eyes of Google.

HTTP Archive, a tracking platform that crawls the web to identify trends and record historical patterns, has revealed how top content management systems (CMS) have weathered the page experience update through the creation of its Core Web Vitals Technology Report. RebelMouse consistently outperforms major CMS platforms on Google's most critical metrics since its rollout and into 2022:

Getting superior scores on Google's performance benchmarks isn't easy, either. The Ahrefs blog analyzed Core Web Vitals data from the Chrome User Experience Report (CrUX), which is data from actual Chrome users, to see how the web stacks up against Core Web Vitals. Their study found that only 33% of sites on the web are passing Core Web Vitals.

data from Ahrefs tracked on a line chart finds that shows only 33% of sites on the web pass Google's Core Web Vitals From Ahrefs.

Luckily, performing well on Core Web Vitals is possible with thoughtful, strategic changes to your site’s codebase. Here's what you need to know and how we can help.

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