Strategic development of product that supports content distribution, conversion, and loyalty.
RebelMouse is a creative agency fueled by a publishing platform with deep technology. Our expertise is rooted in media and content marketing because there is no other team that understands distributive publishing better than we do. There is also no other CMS on the market today that provides content creators with the tools they need to unlock sustainable growth backed by sticky monetization methods. RebelMouse blends product and strategy together to move the needle where it matters most — organic traffic and user growth, conversion to loyalty, and revenue growth.
In December 2018, a scripting language responsible for 57% of WordPress sites will no longer receive updates, including security patches, themes, and plugins. The end-of-life cycle for PHP 5.6 and 7.0 could mean a major security threat for WordPress sites using the language, and could dramatically decrease their rankings on Google. Security updates and patches for certain versions of PHP will cease even earlier, meaning thousands of sites could be vulnerable to hacks and data breaches before the new year.
In 2018, readers got clued into the tug of war between publishers and platforms that had been stewing for years. The year began with users all over the world harboring disdain toward the platforms following the fake news fallout of the 2016 U.S. presidential election and Facebook's data-misuse scandal. This damaging shadow prompted Facebook to launch its so-called "family and friends"
algorithm update in January to rebuild trust with its users. But it's been an uphill battle ever since.
We subscribe to the idea that we live in a universe filled with creators. With that said, not all creators are created equal, and sometimes they move on after a while. That's why we want to make sure our site administrators have complete control over who has access to their RebelMouse pages. We've launched a new user interface within our users dashboard that allows you to efficiently remove authors from your site. And during this process, you can also reallocate posts from one user to another in bulk. Here's a look at how it all works.
When we think of audience growth, we tend to latch on to metrics that we believe will give us a good indication of a website's performance. However, this is typically done without isolating variables, which leaves takeaways hard to find.
I've heard from countless clients that it's great to have data in front of you, but what to do with it escapes them. And that underscores the problems with the concept of data itself. Your data set is not a roadmap, it's a set of gauges. In order to know what you should do with your data, it's important to know what each data point really means and why you're treating it as a key performance indicator (KPI).
Content creators are the lifeblood of your web property and their time is precious. That's why at RebelMouse we're always looking to enhance the ways creators can shape their content into dynamic and engaging media.
Our Particle Assembler is an intuitive way to create stunning dev-free designs in just a few clicks. And now Assembler has more styles to make your content pop.
Success on site, search, and social is possible. It just takes the right platform to make it happen.
Sometimes 2018 has felt like a broken record. It seems every industry shift this year has been a result of Facebook's friends-and-family
algorithm change. The January update put publishers on a scrambled path to diversify their distribution strategy, and in turn, the entire digital ecosystem changed its course. For one, search made a comeback, and that's been an exciting change. It's invigorating because it's a signal that readers are willing to consume content outside of the platforms — a shift from the tug of war we've been seeing these past few years between brands, new media companies, and platforms that are all trying to claim the upper hand.