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Rebel Case Study: United Airlines

Rebel Case Study: United Airlines
Anne Burns
By Anne BurnsAug 23, 2023
Anne Burns
Director of Marketing

Branding specialist with over ten years of experience in integrated marketing strategies, digital and social content, search engine optimization, and online advertising. I have led efforts to bring newsrooms, small businesses, and legacy brands into a digital presence that’s true to brand, profitable, and personalized.

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This was a massive year for United Airlines with huge organic reach for an entrenched brand. Contests and content expansion led to organic growth on all platforms and a deeper engagement with customers.

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