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The Perks of Being a Rebel Socialite

Updated: December 28, 2016


Being A Rebel Socialite Means Taking An Integrated Approach To Content Creation + Distribution

...Maximize your growth when you hit publish

At RebelMouse, we are obsessed with content distribution, which is why our platform is designed to enable a publishing process built on social sharing. We embrace the idea that the potential for audience growth is much larger when you consider all of the people who care about what you create beyond your domain. With functionality to create and distribute stories across social networks, the RebelMouse platform empowers users to maximize this ecosystem.

Google search + the home page used to be the primary drivers of content performance, but that changed with the rise of social media. Social is the new front page. Facebook alone is responsible for 38% of referrals to publishers. RebelMouse helps you capitalize on this reality by taking an integrated approach to content creation and distribution in the editorial process.

Here's a deeper look into how our tools put you everywhere first.


Integrated Content Creation + Distribution = A Seamless Cycle of Success

The RebelMouse social media publishing tools integrate distribution into editorial workflow in a way that allows teams to most effectively and efficiently scale an engaged audience with a data-driven approach. Content creators and social editors working together in a unified process, instead of in silos, enables growth and success. Content creators + social media editors are one in the same.

Creation and distribution go together. In our entry editor, you can create stories and take action to share them on social media without leaving the page. All you need to do is connect your social accounts to get started.

You can optimize promotional text and images for audiences on different platforms by overriding the fields pre-populated with the headline and photo used in your story. Then just check a box to add your posts to the social queue.

Pro tip: Change up your social summaries, and mix up your post's images with our social media publishing tool. Dynamic + diverse images with quick language keep your audience engaged!


Optimize Your Stories For Success

Our admin tools make managing the social queue as easy as can be: publish posts immediately to social platforms or schedule them for future deployment. Eliminate third-party tools for social publishing + make sharing part of the process, not an afterthought.

You can also filter the queue by social account. Need to make an update before publishing? You can easily alter headlines and images directly within the queue before sharing them with the world.

Pro-tip: Schedule evergreen + repeat-worthy content during open windows in your schedule, or at times that are traditionally slow. Social enables contagious moments to resurface again and again.


Turn Social Insights Into Lasting Relationships

We make it easy for you to build relationships with other social pages, before and after publishing. Through our Social Discovery tool, the tags of your story surface suggested Facebook, Twitter, or Instagram pages to engage with; select those that may be interested in the reading (and sharing!) your story.

Choose from a spectrum of social signals to build relationships with those pages, whether it's a simple 'like' on a recent post or even an email intro. Once published, the story is not only shared with your own social followers, but you will ideally spark a partnership on the foundation of shared content + engagement. Making connections and embracing the ecosystem mean big-time audience growth in one step!

Pro tip: Broaden your search terms to play around with results. For instance, if your post is about DIY Mason Jars, think tags everywhere from "DIY ideas" to "southern cocktails" to "crafts."


Want to be a Rebel Socialite? Give us a bit of info below so we can start working together:


How to Include Interactive Elements in Posts

Enhance your articles with rich and creative media

Every article is a fresh chance to grab new readers and nurture loyal followers. This is why we give creators every opportunity to build content rich with media elements that enhance every reader's experience.

Add More Layers to Your Content

You can easily add interactive elements, like charts, to posts on our platform. For example, if you need to embed iframe code into a post, this can be done via our Add Media Bar. To do so, click the code icon (< >):

A text box will appear so you can insert your code:

Embedded Code Across Platforms

One important thing to keep in mind is that Google AMP, AppleNews, and Facebook Instant Articles will not always support embedded code. So if you use an iframe, it's best to turn off distribution to those channels for that particular post. If you have a lot of posts that require embedded code, this could be problematic for growth across those important platforms.

If you do want to use an iframe on a post destined for Google AMP distribution, it can be possible if the iframe is not at the top of the page or within the first 75% of the viewport when the page is scrolled to the top (whichever is smaller). AMP is a fast technology designed for mobile users and iframes are loaded using arbitrary timing that AMP's technology cannot ensure. For this reason, it's suggested that iframes be included in places that are not visible by users upon load.

If you have an article that needs to include an iframe at the top of the page, or within the first 75% of the viewport, AMP can be turned off for that individual article within Entry Editor.

If you don't need an interactive chart to be interactive in nature, can turn it into an image and upload it directly to your post. This way it will work on all platforms, including Google AMP, Apple News, and Facebook Instant Articles. This option, when possible, is ideal to ensure you're optimized for page speed.

Take Advantage of Shortcodes

Another great way to embed media is through our shortcodes functionality. Click here to learn more about shortcodes. Shortcodes can also inserted using the Add Media Bar. Click the brackets icon ([ ]) to choose the shortcode you want to use.

Here's an example of a chart on an article page that's been inserted using a shortcode:

If you have any questions about how to add interactive elements to your content, please email support@rebelmouse.com or talk to your account manager today.

Shortcodes Dashboard: Dynamic Media in Just a Few Clicks

Create multidimensional content with easy-to-find shortcodes

We believe static media is dead, and that every piece of content should be multidimensional and engaging. This is why our platform enables creators so they can add dynamic media to their content in easy and efficient ways.

One simple way to add interactive content to any post is through the use of shortcodes. Shortcodes are small snippets of code that are easier to remember than longer sequences. They typically will activate a feature or embed media into an article.

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