SEO Tools: Maximize Search Discoverability

Search Engine Optimization (SEO) takes into account a wide range of factors -- rewarding for things like the architecture of a site, the content produced for the site, responsiveness across browsers and devices, and social sharing. RebelMouse experiences are built to meet the evolving requirements of search engines. Below are some of the ways in which RebelMouse sites help maximize SEO.


Winning Evergreen Search Terms

Through a combination of SEO best practices and SEO optimization tools, RebelMouse allows properties to win and then continuously capitalize on the benefits of winning competitive evergreen search terms over time.

Winning New Search Phrases for Breaking News or Phrases

Through SEO-specific headlines and customizable SEO URLs and descriptions, RebelMouse enables customers to quickly create posts that are ready to win new SEO search terms right away.

Controlling the Entire Content Experience

RebelMouse allows you to control all aspects of your content: headlines, images, body text, links, social sharing copy, and SEO headlines. This enables editors to weave and match keywords throughout your site, earning legitimacy with search engines.

Search Discovery

RebelMouse enables editors to define a search phrase(s) that they want to win, which then returns Google's first-page results for that specified term. A checkbox option is provided so editors can externally link to selected articles; a proven SEO practice rewarded by Google.

SEO Meta Tagging

RebelMouse enables SEO tag optimization (i.e. title, keywords and description tags). Additionally, ROAR properties facilitate custom Open Graph (OG) and Twitter Card tagging which ensures optimal sharing of content across all social networks.

Title and URL Choices

RebelMouse creates smart URLs with the keywords from your content titles. Make strategic choices for all content titles to ensure this workflow is optimized.

Automatic Tagging

When media is added to a post via the Content Scraper tool, the 3rd party media's meta tags are scraped, then presented to the Editor as optional tags for that individual post.

Actionable Integrated Search Referral Data

The entry creation and editing tools encourage search phrase development which is translated to optimized content elements like custom permalinks and optimized meta tags. In your Insights dashboard, you can see what search terms are driving traffic to your site.

Canonical URLs

This feature for posts help site owners eliminate self-created duplicate content, which is penalized by search engines.

Page Speed

Page speed is factored into SEO performance and RebelMouse sites are faster than BuzzFeed, Huffington Post and UpWorthy. This is attributed to a leaner, more versatile infrastructure. All sites also load quickly on mobile, increasing engagement and virality.

Why RebelMouse Is the Best Content Marketing Platform

RebelMouse is a unique platform and company. The company was founded on the vision that media companies would need an always-modern solution to thrive in the new connected internet, and that brands would have to behave like new media companies and use the same platforms.

Keep reading... Show less

Why Premium Creative Agencies and CTOs Choose to Develop on RebelMouse vs. WordPress and Drupal

The Intersection of Design and Development: Where Your Clients Thrive

We started RebelMouse seven years ago knowing that there was a fundamental design flaw in the world of traditional CMSs: Every instance, on every platform, had to be updated independently. It's similar to an era when users had to manage their own Microsoft Exchange Server for email. The costs of managing, maintaining, and iterating on a CMS to keep it awesome and world class is typically a $10 million-a-year endeavor. But even then, these cost-prohibitive CMSs are still behind the times.

Keep reading... Show less

Native Multivariate Testing at Scale With RebelMouse

What Differentiates Our Approach

There are many popular tools that allow you to perform experiments and A/B tests on your users — primarily Google Chrome Experiments and Optimizely. But all of these solutions are JavaScript additions to your web page that sidestep the problem of old, outdated, and clumsy CMSs. These solutions work by calling on a third-party JavaScript library that rewrites a page after it's rendered. This approach adds extra page weight and creates strange user experiences due to having to wait for everything to load and be rewritten on the fly.

At RebelMouse, we've solved this in a very elegant way. At the core level of our platform, we can natively render different layouts and track the exact differences in performance when comparing a test to your other layouts.

Keep reading... Show less

Modern E-Commerce: Blur the Line Between Content and Design

Create Modular + Reusable Design Patterns on RebelMouse

Content saturation is an industry-wide problem, and the e-commerce space is no exception given that it's filled with big brands, small Etsy stores, and everyone in between all fighting for similar audiences. The best way to fight this symptom is to understand your audience and provide them with what they want.

Keep reading... Show less

Instagram-style E-commerce Features on RebelMouse

Revolutionizing E-commerce on RebelMouse

Whether you're a brand with a blog or a media company with a site, driving purchasing behavior and building an audience that uses your content to find things they love to buy is vital. We're very proud to have built out the same functionality that everyone is now used to on Instagram, with layovers on images that lead to products with attribution.

Keep reading... Show less

Building Premium Communities and User Journeys on RebelMouse

RebelMouse is much more than just a replacement for a traditional CMS. Our platform is a tremendous community-building experience. Today's social ecosystem has given us a seemingly limitless number of premium creators who understand how to create gorgeous and relevant content that drives the growth of their own audiences. These creators and influencers are either experts in certain topics, or heavily engaged in targeted content that drives their interests. They're not only consuming the content they're passionate about, but they're contributing to the conversation, too. The new role of the editor is not just to cover the most important topics and people around their expertise, but also to invite those preferred influencers into their community and get them to participate in creating premium content.

Keep reading... Show less

Dynamic Voting: Grow Traffic and Engagement Organically

Help your audience find its voice.

Creating quality content is no longer on marketers alone. We live in a universe of creators who are willing to not only consume content that resonates, but play a role in the creation, promotion, and conversations surrounding it.

Since the start of RebelMouse, we've been on a journey to create dynamic media that is easier for content creators to curate and amplify on social. It's why we've built an online engagement platform centered around the power of communities that thrive naturally in the digital ecosystem.

Keep reading... Show less

How to Monetize Your Website in Today’s Publishing Environment

In order to define distributive publishing, we have to ask the following question: If you have quality content, but nobody sees it, does it even exist? The answer is no, because your content needs to be supported in a way that lets it move seamlessly across all channels, especially site, search, and social. But let's take this question a step further: If you can't monetize your content to generate the support it needs, how do you create quality content in the first place?

Keep reading... Show less

How to Monetize Your Site on RebelMouse

Leverage Our Platform to Sell Digital Ads That Overperform

For years now, digital publishers have experienced a collective push to diversify their revenue streams. As online readership becomes more complex, publishers cannot rely on a one-trick monetization method to secure success.

The COVID-19 crisis in 2020 was an even bigger wake-up call for publishers to create a dynamic revenue plan. The timing of the pandemic aligned with the new reality of a cookie-less world, which has completely reprioritized user experience and what it means to build audience loyalty. This means in 2021, publishers need a solid first-party data strategy and a modern revenue plan that can withstand more months of uncertainty to come.

Let's find the right revenue plan for your site. Here are just a handful of ways our next-generation publishing platform supports multiple monetization methods at once.

Keep reading... Show less

How Site Performance Shifted in 2020: RebelMouse Page Speed Updates

Google updated how it measures page performance during the pandemic. Here's how our product changed, too.

2020 was a year that shook every industry to its core. As workforces and workflows everywhere shifted, the digital publishing space was left to pick up the pieces of what it means to create content in a pandemic-filled world.

At RebelMouse, we examined the impact of COVID-19 on marketing strategies. You can read more about our findings here. However, as we round out a turbulent year, some publishers think 2020 will be a positive turning point for the industry overall. More people at home and being online has increased the need for quality content more than ever. Audiences are paying attention to where and how they consume content, and advertisers are taking notice of this pattern change, too.

Because of this, content deliverability is what will define what makes a successful publisher in 2020 and beyond. Audiences will only tolerate quality content, and they will only consume it on a site that provides a next-level site experience.

Keep reading... Show less

Google’s Page Experience Signals for Search Rankings Launches in May 2021

Your site's page performance will dictate its search viability

In May 2020, Google let the world know that its Core Web Vitals would become the new benchmarks for measuring a site's performance in its search results. Six months later, Google announced that its page experience signals will officially roll out and begin impacting search rankings in May 2021.

The page experience signals include Google's Core Web Vitals and existing search signals. Together, these will determine a website's page experience and overall site performance.

Keep reading... Show less

Supreme Storytelling: indy100 Conversation's Top 20 Stories so Far

The Independent is prioritizing free thought and wants to amplify the voices that the mainstream media misses. That's why the U.K. media powerhouse launched indy100 Conversations. The new site, powered by RebelMouse, brings together creators from all around the globe to write about what's on their mind. From COVID-19 to racial injustice, the storytelling on indy100 Conversations has been anything but dry.

Here's indy100 Conversation's top 20 stories so far. Click here to join the conversation.

Subscribe to Our Newsletter