With the arrival of spring 2014, things are getting very busy for many families. Lawns need to be worked on, grilling equipment need to be ready for parties, and winter clothes will be giving way to spring/summer fashion.
To commemorate the arrival of Spring 2014, Sears has come up with a new campaign called Spring Starts Here. The idea is to communicate to customers that Sears is the place to start for all things related to spring.
For this campaign, Sears is running up to 45% off sale on patio furniture and grills. With the help of Sears coupons and promo codes, customers can get additional 10% off furniture and extra 5% off grills, and that is on top of free delivery.
With such aggressive pricing and promotional activities, it is no wonder that spring really starts at Sears.
Check out the latest TVC for Sears below. This is for household appliances and is about products with good performance.