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Overview

Overview

When it comes to styling your site, the RebelMouse Layout & Design tool provides unlimited flexibility. Either use the RebelMouse template as-is and simply update with your logos, fonts, + color palettes or completely customize to your liking with advanced HTML / CSS tools and flexible JS control.

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No matter how you wield the Layout & Design tool, your site will be set up to look beautiful and perform optimally across devices, screen sizes, and platforms.

The Layout & Design guide includes information on:

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seo strategy
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The RebelMouse Approach to SEO

search engine optimization

An SEO Strategy That Wins With Every Publish

How exactly Google determines search ranking largely remains a mystery for publishers, but what we do know is that the search engine continuously rolls out updates to its algorithm. And while sometimes these updates are small and nearly unnoticeable, other times they result in massive changes around the way Google crawls content, often disrupting the rankings of webpages all across the globe.

With each one of these algorithm changes comes a new approach to search strategy. It's a lot to keep up with in a competitive digital landscape. Publishers are already burdened with the task of creating high-performing quality content that's easy to find on Google and, in turn, easily shared across social. It's a job that can't be solved with advertising dollars either. It's estimated that nearly 80% of users disregard paid search results. Pair this with the fact that 93% of all online experiences begin with a search query and you're left with the realization that it's never been more important to prioritize search engine optimization.

The good news is that RebelMouse has a unique approach to SEO that leverages the tools available to us from the open web alongside our proprietary technology that enables users to win key phrases with every publish. The best part? The platform is designed to empower the people who live closest to content: writers and editors. Here's how it works.

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Learn More About RebelMouse’s High-Performing Infrastructure
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Learn More About RebelMouse’s High-Performing Infrastructure

rebelmouse infrastructure

To ensure every site powered by RebelMouse is high performing, secure, and optimized for user experience, we only use the best and most reliable methods to host our infrastructure. Here's a detailed look at some of the services and security measures we use every day to secure maximum stability and security for each of our sites.

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Google’s Page Experience Update Launches for Desktop in February 2022
Rebel Insights

Google’s Page Experience Update Launches for Desktop in February 2022

core web vitals

Google’s page experience signals will officially roll out as a search-ranking factor for desktop in February 2022. The launch marks the culmination of a journey that began in May 2020 when Google first let the world know that its Core Web Vitals would become the new benchmark for measuring a site's performance in its search results. Six months later, Google announced that its page experience signals for mobile would officially roll out and begin impacting search rankings in May 2021. The final rollout wasn't completed until August 2021.

According to Google’s desktop announcement, the same three Core Web Vitals metrics — LCP, FID, and CLS, — and their associated thresholds will apply to desktop ranking. The other page experience signals, including HTTPS compliance, will remain the same. The mobile-friendliness signal will not be a ranking for desktop as expected. Click here for full definitions of all of Google’s page experience signals.

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An Important Note on Site Quality From Google’s Search Expert
Rebel Insights

An Important Note on Site Quality From Google’s Search Expert

search engine optimization

Do you ever wonder if a few typos can impact your site’s search performance? According to Google’s Search Advocate John Mueller, it takes more than just a few grammatical missteps for Google’s crawler to determine your site’s quality.

During a New Year’s Eve Office Hours hangout, Mueller said that if certain portions of a website are deemed low quality, it can negatively impact the site’s search ranking overall. A good example of this is a site that has different language versions within the same domain. If the site has a French-language version that is made up of quality content, but the English translation isn’t up to the same standard, the ranking of the French version of the site could be negatively impacted.

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