Reach a Wider Audience on Instagram
Update - 2017 marked the year when Instagram became everything to media companies, brands, influencers and everyone in between. We've mastered how to grow Instagram followers. It can be done with a small + dedicated team → click here for our strategy.
Content creators have one, big challenge: content nobody sees. That's why we're obsessed with distribution. We truly believe if you funnel your content to platforms in a methodical way, you'll see organic growth — because audience development isn't a hope, it's a strategy.
That's why we created Rebel Discovery. Discovery uses proprietary technology to find communities on social platforms that would be interested in sharing your content. You'll see results that won't come up through native searching alone.
Through Discovery, you can send pages + profiles a variety of social nudges. This includes "liking" a recent post, sending an email, and tagging them in your post via comment or video. It also works in any CMS.
We've been doing this on Twitter + Facebook for months, and we're now happy to announce you can also tap into new audiences on Instagram!
If you're having trouble trying to reach more people on Instagram organically, then it's time to Discover them.
Here's how it works. After you've identified your selected targets on Instagram, you have two options:
1. Like the Post on Instagram
Once the post is published, the Instagram likes will go out on your behalf. If the post is already published, you can send them out via the "Send Pings Now" button:
Here's how it appears on the Instagram post:
2. Include the Image/Video in Your Article
Once you opt to include an Instagram post in your article, the post is immediately added to the bottom of the article:
Note: Discovery-only customers only have access to the "Like on Instagram" option.
Think about when you notice an acquaintance you haven't seen in a few years suddenly liking your photos on Instagram. Aren't you tempted to check out their page to see what they've been up to? It's the same logic here, and it's part of the reason why our clients, like The Dodo, see such high engagement.
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