The importance of search engine optimization (SEO) is not something that can be measured. If you happen to have a business website set up online, you are leaving money on the table if you have not taken the time to hire an expert such as Marketpacer Charlotte SEO to optimize your website for you. You are also not doing your business any favors by avoiding a local SEO campaign.

Did you know that 70 percent of mobile Internet browsers will call a business directly from the search page results? This means that if your phone number is not showing up in the search results you are missing out on a lot of business. This means that 70 percent of individuals who browse the Internet from their mobile device find the information that they need without even visiting your website. These are people who are so impatient they do not even want to visit your website. Are these people going to be able to find out enough information about your website to satisfy their needs without looking at the actual website?

Fortunately, you can even hire an expert such as Marketpacer to answer that question. They can analyze your website and get back to you on what you are doing right and what you are doing wrong. In this situation, Marketpacer would review your website is great detail and tell you whether or not they think you need their services. Hiring a marketing company to improve the status of your website is always a good idea. However, it is a good idea to figure out what areas of your website you need to focus on so you know what you are hiring them for.

The next time you have a mobile device you should try searching for businesses in your local area. Your device and Google will communicate and Google will know where you are located. To the best of its ability, it will pull local businesses based on what you are trying to find. If you are trying to find a pizza place for example, it will list all the local results it can find. What it can and cannot find is based on the efforts the creators of the websites have made towards localizing them. Google has to be able to quickly comb through a website and understand where the physical location of a business is. Otherwise, that business is never going to show up in search results.