Close

Copyright © RebelMouse 2019

Follow Us:

How to Use the "Keep reading..." Button

At RebelMouse, we offer a Social UX for Media layout that creates an amazing stream of content. The layout operates on the idea that readers are used to the look and feel of a social feed. So much like someone would scroll through Facebook's News Feed, they should be able to enjoy the same experience when consuming content on your site.


The infinite scroll feature makes this possible. To ensure your users don't have to scroll through the entire text of an article in order to get to the next one, it's important to use the "Keep reading..." function. It puts a horizontal divider through the body of a post that will only show the headline and the first handful of sentences of every article on your home page. It's like a modern-day "before-the-fold" concept.

How to Enable the "Keep reading..." Feature per Article

Head to the Entry Editor. In the toolbar, you'll find a square symbol with an arrow coming into it. This is the "Keep reading..." button. When you click it, a divider will be placed wherever your cursor is currently located in the post's body.

This is how it looks once the post is published:

After an article has been expanded, the "Keep reading..." button changes to "Show less." Clicking it collapses the post back to how it first appeared.

Best Practices for Using the "Keep reading..." Function

On the post page, the first article of a stream should show the entire post body for desktop and tablet devices.

On the home page, every article should show the "Keep reading..." button. Once a user clicks into a post, the button should disappear from the post's page. This way the user can read the article in full with no further clicks required. It also allows Google's bots to crawl the page to index it correctly.

Except on mobile devices.

Conversely, the "Keep reading..." button should always be displayed on post pages for mobile devices. This way the stream remains tight and easy to scroll through on even the smallest viewport.

On the rest of the pages, including the home page, section pages, etc., you should use "Keep reading..." on desktop, tablet, and mobile devices.

By doing this, it makes for an easier scrolling experience and a more addictive stream. If a user wants to dive deep into a piece of content, they can click on the "Keep reading..." button to read the post in its entirety.

RebelMouse CEO: Reimagining Diversity “Starts in the Office”

Why women, minorities, and the LGBTQ+ community will restructure workplace norms

Entering a new decade means a new opportunity to change how we approach diversity. In a joint interview alongside Leanne Pittsford of Lesbians Who Tech, RebelMouse founder and CEO Andrea Breanna said that the only way to fight patriarchal dominance is to encourage and nurture more women, minorities, and members of the LGBTQ+ community in the workplace, particularly in tech.

Over half of RebelMouse's employees are women or identify as LGBTQ. Read our full diversity and inclusion report here.

Check out the full video below.

Related Articles

Publishers No Longer Have to Submit Their Site to Google News

Google's Publisher Center creates new opportunities for audience growth

Just before the start of the next decade, Google announced an important change to its Google News offering with the launch of Google Publisher Center. The new interface merges Google News Producer and Google News Publisher into one to streamline the partnership process for publishers.

Overall, the change should make it easier for publishers to manage their Google News settings, including updating themes, directing URLs to section pages, and configuring user permissions. Read the full list of features here.

Keep reading...

How to Find Work-Life Balance as a Remote Employee

Tips from our CEO on making the most of an office-free lifestyle

Working from home is becoming increasingly popular, with an estimated 66% of companies now allowing remote work and 16% operating completely office-free. RebelMouse is one of those fully remote companies, and over the years we've mastered how to stay close to each other despite being spread across more than a dozen countries. We believe working remotely is good for both our personal lives and our productivity. Read more about this here.

Still, working free from the shackles of an office environment doesn't mean every day is a dance party in your pajamas from 9 to 5. Working from home comes with its own set of challenges just like any other job.

Keep reading...
Subscribe to Our Newsletter