Free White Paper: A Rebel's Guide to Building Organic Loyalty


How to Change Your Site's Logo

Our RebelMouse sites come with a default logo that you can easily change. Here's what you need to know:

Start with a Retina Image
This means taking a look at your logo's current resolution (e.g., 100x200 px) and doubling all dimensions (e.g., 200x400 px). This will ensure that you have a crisp logo displaying on your site — no matter what devices your audience uses. (The name comes from the retina displays found in most Apple devices.)

Step-By-Step Instructions on How to Change Your Site's Logo

1. Click on the hamburger menu (☰) on the top-left part of your screen and open up the Layout & Design tool.

2. Open up the page you want to change the logo on (most common places are usually "Top Bar" or "Footer"). Let's click on "Top Bar" for this example.

3. Next, click on the "Logo" element.

4. On the right-hand side, a "Properties" menu will appear. This is where you can upload your brand's logo.

You can choose whether you want different logos for desktop, tablet, and mobile or one logo for all devices.

5. Remember to hit the "Save" button after uploading.

You're done!

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Here’s Why You Should Focus on Valley Elevation

We've all experienced it. The dopamine-filled highs of watching site stats blast through the ceiling on our favorite web analytics platform after a piece of content goes viral. As digital publishers, it's in our blood to crave these spikes. But the sobering crash back to reality that follows, and the ensuing scramble to come up with the next piece of content that can match the previous peak, are seemingly inevitable. This constant seesawing is a frustrating and fatiguing experience, no matter the size of your budget or marketing team. What's a publisher seeking stability to do? Are we all targeting the right goals, or is there more here than meets the eye?

Enter Valley Elevation

Turns out there is more to your stats than just those towering summits. It's the concept of valley elevation, and it's been staring you in the face the entire time. Coined by Bradley Schwarzenbach and popularized by bestselling author Andrew Davis, valley elevation posits that you should be focusing on the depth of your metrics' troughs instead of its peaks.

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Content Creators: Here’s a Look at the Publishing Experience That's Changing the Game

If you're a content creator or social curator, you know all about the challenges tied to algorithm changes, industry shifts, and the ongoing fight to sustain reach in an oversaturated market.

At RebelMouse, we create lean tech that's built to iterate alongside these fluctuations. Chances are the CMS you're using was created before social. If that's true, you may still view content on your website and in social feeds as two different entities you have to control and manage. We're here to blur those lines for you and take publishing where it needs to be in 2018.

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