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Reach a Wider Audience on Instagram

Update: 2017 marked the year when Instagram became everything to media companies, brands, influencers, and everyone in between. We've mastered how to grow Instagram followers. It can be done with a small and dedicated team. Click here for our latest strategy.

Content creators have one, big challenge: content nobody sees. That's why we're obsessed with distribution. We truly believe if you funnel your content to platforms in a methodical way, you'll see organic growth — because audience development isn't a hope, it's a strategy.

That's why we created Rebel Discovery. Discovery uses proprietary technology to find communities on social platforms that would be interested in sharing your content. You'll see results that won't come up through native searching alone.


Through Discovery, you can send pages + profiles a variety of social nudges. This includes "liking" a recent post, sending an email, and tagging them in your post via comment or video. It also works in any CMS.

We've been doing this on Twitter + Facebook for months, and we're now happy to announce you can also tap into new audiences on Instagram!

If you're having trouble trying to reach more people on Instagram organically, then it's time to Discover them.

Here's how it works. After you've identified your selected targets on Instagram, you have two options:

1. Like the Post on Instagram

Once the post is published, the Instagram likes will go out on your behalf. If the post is already published, you can send them out via the "Send Pings Now" button:

Here's how it appears on the Instagram post:

2. Include the Image/Video in Your Article

Once you opt to include an Instagram post in your article, the post is immediately added to the bottom of the article:

Note: Discovery-only customers only have access to the "Like on Instagram" option.

Think about when you notice an acquaintance you haven't seen in a few years suddenly liking your photos on Instagram. Aren't you tempted to check out their page to see what they've been up to? It's the same logic here, and it's part of the reason why our clients, like The Dodo, see such high engagement.

Let's start working together too. Contact us for more information, or request a proposal today.

NEW! Beta Posts Dashboard: Filtering and Search UI Upgrade

New Filters in Posts Dashboard

We've implemented new filters that allow users to easily find exactly what they need in their posts dashboard. You can now customize your search results by:

  • Creators You Follow
  • Rating
  • Post Status
  • Post Type
  • Period
  • Sections
Here's what the new filter menu looks like:

Easy-to-Use Search Queries

In the same slick user interface, you can also create search queries and combine them with your filtered results:

  • Post Search
  • Creator Search With Ajax Autocomplete
  • Community Search

This is an exciting step forward in enhancing the editorial experience for our users. It should now be much simpler to narrow down results to exactly what you're looking for.

Here's how the workflow looks in action:

If you have any questions about these dashboard updates, please email support@rebelmouse.com.

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