Subscribe to Our Newsletter

x

Why RebelMouse? The Best Centralized, Social CMS

RebelMouse is the best CMS for social growth, with a platform built for content creators to thrive in the age of social. See how we got here + how you can join us and start growing within days!

Chances are that the CMS you work in every day was built before social — before the idea of distributed content was even coined. Even though publishing has changed dramatically, a lot of that heavy and outdated tech still exists today.

For example, WordPress has more than 87 million sites, but each platform update still has to be pushed out individually to each and every one of those customers. By contrast, RebelMouse is a centralized CMS, meaning our updates are pushed out to all of our sites at once (and sometimes even multiple times a day). We are always updating and integrating which is why we are quickly becoming the most sought-after alternative to WordPress VIP, with a platform that features content creation tools integrated directly into social APIs.

Websites became a part of our lives long before the revelation that fans are born in the feeds. The opportunity to reach huge social audiences is now, but that doesn't mean the website is dead. Publishing has just evolved.


The Publishing Arc

2004: The Blogger.com Movement

In 2004, the world was introduced to the digital diary, aka blogging. Blogger.com launched and fueled this movement, gaining incredible traction in the marketing community. "Blog" was even declared word of the year.

When Google acquired Blogger, the importance of blogging and its position in mainstream media was solidified. It became a new outlet used to reach audiences in the ever-changing world of digital, and, soon after, a base for keywords and search engine ranking tactics.

2005: HuffPost Launches

In 2005, HuffPost launched, redefining the nature of online commentary as we knew it. Backed by some big names, HuffPost quickly began changing the way we publish and consume content online. RebelMouse CEO and founder Paul Berry was CTO of HuffPost when it launched, greatly impacting the new media world we currently live in today.

2008: WordPress Grows, a Ton

2008 was about the time when WordPress began to gain massive scale. Page views and global unique visitors grew like crazy, and millions of new blogs were being created each year. The company continued their quest for dominance with plans to continue releasing new, user-friendly updates.

During this period, 90% of traffic to websites still came from Google.

2009: The Rise of Facebook

2009 proved to be the year that social media went mainstream — the year everyone in the family jumped on board, and not just to post a status update about what they ate. Twitter + Facebook now featured breaking news and political events ... all in real time.

Businesses started to embrace the social platforms as a way to communicate directly with customers. And while new users spiked for a slew of new platforms during this time (Twitter, Reddit, YouTube), Facebook was quietly staking its claim as the dominate figure.

Facebook grew by over 200 million users in 2009. With various updates that focused on content creation, a real-time feed, and the Open Stream API, Facebook saw astronomical growth.

2011: The Shift to Social

2011 — the year web traffic began to shy away from Google and cling to Facebook instead. The social giant gradually won referral traffic market share thanks to a lack of analytics from Google, and Facebook's own ambitious effort to get content on its site.

Facebook begins taking referral traffic from Google.Business Insider

If you didn't start rethinking your content strategy to center it around social by this time, you were already behind. This is where WordPress got it wrong, taking advantage of the social movement instead of adapting with it.

That same year The Dodo launched on RebelMouse, receiving one million views within its first month.

2015: Facebook Knows What's Up

Capitalizing on the shift in traffic, Facebook began releasing more updates that pushed publishers to host content on its platform. In 2015, Facebook launched Instant Articles, which natively hosts publishers' content in Facebook's News Feed with uber-fast load times.

This, coupled with direct video upload shares surpassing YouTube, all but proved that if you're not working with Facebook, then you're on your own. The big video push proved to do wonders for engagement, so publishers adapted quickly.

2016: Native Content Is King

2016 was when we started to see native content get all sorts of engagement — the kind you'd be silly to not chase after. Websites that lacked the social integrations necessary to foster this type of engagement and native content slowly began falling off the map.

That same year, The Dodo was acquired at the best valuation of the year.

2017: Axios.com Launches on RebelMouse

After launching with RebelMouse at the beginning of 2017, Axios has yet to slow down. Axios delivers news in snackable microposts that are "driven by a style of reaching the modern (business)man in a hurry." Essentially, it mimics the social feeds with record-breaking page views and a bounce rate under 15% thanks to RebelMouse's Social UX design.

This is where we start to see the power of RebelMouse — a centralized, social platform at scale poised to be the dominant social solution by 2020.

The Solution

RebelMouse was born in 2012 as a social aggregator. Back then, our founder knew platforms would soon reign over the digital kingdom. Now, in 2017, we've evolved and created the best CMS wired for social growth. It is our mission to build a platform for content creators to build thriving businesses in the age of social. We publish to the speed of the social giants with everything under one roof:

UX/Front End/Tech

  • Social UX for Media
  • Robust Design Tool
  • Massively Scalable
  • Page Speed Optimized
  • Iterative Site Redesigns
  • Integrate any Third-Party JS
  • Insane GA Integration
  • And More...

Distributed Content

  • Social Sharing
  • Social CRM
  • Personalization
  • Google AMP
  • FB Instant Articles
  • Apple News
  • Smart Newsletters
  • And More...

Editorial Tools

  • Creation Tools
  • Listicle Tools
  • A/B Testing
  • Post Layout Config.
  • Slideshow Tools
  • Editorial Workflows
  • Native Stats
  • And More...

Monetization

  • Native Ad Tools
  • Prog. Ad Tools
  • Affiliate Partners
  • DoubleClick/DFP
  • Playbuzz
  • Outbrain
  • Taboola
  • And More...

Social Content Creation

We've made social a priority before and during publish, blurring the lines between content and social once and for all. Thinking of social and content as two different entities that have to be separately controlled and managed is not what new media means in 2017.

The features woven into our social CRM are built for audience growth, including:

  • Powerful social scheduling tools for immediate amplified reach.
  • Content creation tools directly integrated into social APIs to find potential sharing partners and influencers.
  • A series of influencer outreach tools to fuel brand awareness with every publish.
  • Easy-to-use social embeds to create multi-dimensional user-generated content layers to articles.

We believe that subscribing to the mindset of "organic social is dead" is a cop-out, because quality content optimized for social growth will succeed organically. Our community platform is built for deep engagement with content that is optimized for mobile viewing and social feeds by default — not as an afterthought.

Data

Our tech is built for repeatable success on social. At RebelMouse, we're obsessed with contagious media and repeat viral reach. One-off viral moments happen every day, but we power repeat viral events that are backed by data.

We're perfecting the next-generation audience data layer on every platform. It's a strategy so sticky that you'll see your content not only live on every platform, but also travel across platforms seamlessly.

Facebook

Our proprietary technology lets writers search for Facebook Pages that align with the content they are creating. With those search results, you are then able to engage with likeminded pages through a variety of social signals right from the platform. And we give you the data on who is sharing your content while keeping a detailed timeline of every share. It's your target audience delivered right to the palm of your hand.

Twitter

We offer the same game-changing search API for Twitter that we do for Facebook. Writers can also deconstruct articles into microposts right from our platform. You can build a listicle and tweet each item right from the RebelMouse Entry Editor in no time flat.

Instagram

With Instagram, we include all of the same functionality that we do for Facebook and Twitter to light up your community. But you can also embed Instagram posts right into your regular content to create influencer awareness and friendly user-generated content with little effort.

Whatever the social accounts, influencers, or specific platforms that will be most in sync with your content, our platform has the data tools you need to find them. With every publish, your content teams will be exposed to the social accounts they need for organic success.

The paradigm has changed, and quickly. The opportunity window to reach huge social audiences is now. Failure to move fast is causing the decline and collapse of companies.

Join RebelMouse and start growing on social — and everywhere else — within days, not months. Feel what it's like to publish new media on the best CMS in 2017.

You're almost there! Fill out the form below and a Rebel will contact you within one business day.

x

A Look Inside the Only Creative Agency Powered by Deep Technology

Strategic development of product that supports content distribution, conversion, and loyalty.

RebelMouse is a creative agency fueled by a publishing platform with deep technology. Our expertise is rooted in media and content marketing because there is no other team that understands distributive publishing better than we do. There is also no other CMS on the market today that provides content creators with the tools they need to unlock sustainable growth backed by sticky monetization methods. RebelMouse blends product and strategy together to move the needle where it matters most — organic traffic and user growth, conversion to loyalty, and revenue growth.

Keep reading... Show less

Updates: Edit Email Templates in Entry Editor, Easily Select the Right Tags

We have two new product updates that will make editing each article easier and more customized.

Keep reading... Show less

New: Simplify Your Workflow With Our New Copy and Paste Function

There's a new feature in RebelMouse's Entry Editor that easily lets you copy and paste an entire post, including lead media, headline, subheadline, body, social copy, and social scheduling information. Don't worry — we will only copy the social scheduling language you've previously set up. Using this functionality will not schedule the post to be sent out again.

Keep reading... Show less

How to Set a Canonical URL

A canonical URL is an HTML element that prevents duplicate content. This helps prevent SEO issues by indicating whether a URL is a "canonical" or "preferred" version of a page.

Keep reading... Show less

The CFO's Guide to RebelMouse

A look at how you gain more and spend less with our platform.

Every Chief Financial Officer (CFO) has an important mission: Balance efficiency with fiscal responsibility while eliminating risk. To survive and thrive in today's publishing industry, this can be a tall order. New options for vendors, hosting, and service providers pop up all the time, and as technology advances, so do the kinds of tools you need to grow reach and revenue.

Keep reading... Show less

You're almost there! Fill out the form below and a Rebel will contact you within one business day.

x

Be an Advocate for Engagement With Discovery Email Templates

RebelMouse's Discovery tool offers various forms of social outreach, including emails that you can send to influencers while you're editing your article. We utilize our proprietary technology to seamlessly pull in the email addresses of social media account owners. And now, coupled with customizable template language that automatically gets pulled into your workflow, you can easily send out messages to let these accounts know that you love their content and wouldn't mind if they shared a related story of yours.

Keep reading... Show less

New E-Commerce Option: Easily Feature Products With Just a Few Clicks

Every year, the numbers of shoppers who choose to purchase online versus in retail stores continues to grow. It's estimated that the number of online shoppers will rise to 230.5 million by 2021. At RebelMouse, we've added a new particle layout for our clients that do e-commerce. This feature makes it super simple to highlight products right from within our Entry Editor.

Keep reading... Show less

2018: A RebelMouse Year in Review

From product to personal, we flourished on every level.

It's always overwhelming to think about how far we've come as a company every time December rolls around. From all the peaks and valleys our ever-changing industry likes to throw at us, to the personal triumphs and challenges we experience as a team, each year is always one to remember. But this time, 2018 took the cake. It was 365 days of twists, turns, and far more shining moments than ever before.

Keep reading... Show less

A New Model for Surviving as a Media Company

Mic's collapse is a wake-up call for publisher survival.

A Chorus Line of Failures: Mic's Layoffs Speak Volumes

Millennial-driven news publisher Mic laid off most of its employees, around 60 to 70 people, in late November 2018. The media company's remaining leaders then announced plans to sell the rest of Mic's assets to Bustle Digital Group for an estimated $5 million. In 2014, Mic raised $60 million in funding at a time when 70% of their traffic came from Facebook. The media property's collapse is another major loss in a lineup of publishers who went "all in" on failed distributive strategies, including frequent content pivots, that ultimately led to nowhere.

Keep reading... Show less