Adjacent Technologies: What You Need and What You Can Leave

Adjacent Technologies: What You Need and What You Can Leave

Publishers want every tool possible to set up their site for success and growth in the areas that matter the most. New options for vendors, hosting, and service providers pop up all the time, and as technology advances, so do the kinds of tools you need to grow reach and revenue. But balancing efficiency with fiscal responsibility can seem impossible with a seemingly endless list of new choices to support your content.

RebelMouse virtually eliminates many of these products and integrations because they're already woven seamlessly into our enterprise CMS. Our publishing platform is designed to cover every stop on any publisher's journey. Here's a list of adjacent technologies that you may not need after switching to RebelMouse.

Admiral

RebelMouse makes it easy to do basic GDPR-esque consent requests, so if that's all you use Admiral for, then you won't need them anymore. However, Admiral does do some cool things such as getting subscriber money in exchange for experiences without ads. In fact, we have a client who has done really well with Admiral.

If you have a very loyal audience who is returning often and going to your home page directly, Admiral can be a fantastic complement to RebelMouse. But if you aren't using many of Admiral's features, or you want to build in native paywalls and sign-up walls, RebelMouse offers a well-performing subscription model that you can utilize instead.

Campaign Monitor

RebelMouse currently has deep support for Mailchimp, which has become one of the most popular email marketing platforms. We generally recommend moving to Mailchimp if you aren't using them already because their platform offers a variety of elegant features and our native integration works seamlessly. It's also generally less expensive than Campaign Monitor. However, it's simple to add Campaign Monitor email capture forms to RebelMouse and keep Campaign Monitor in place if you're already doing sophisticated campaigns with their platform.

Chartbeat

Chartbeat is a great platform for real-time analytics and certain editorial insights. But if you need to reduce costs, Google has real-time analytics available via their native app for your phone or iPad. Google also offers News Consumer Insights and Realtime Content Insights, which makes Chartbeat a nice to have and not a need to have.

clean.io

RebelMouse integrates with any ad stack, and can also integrate with clean.io. Google Ad Manager and most ad stacks have lots of protection already built in, so you may want to reconsider whether or not this needs to remain a vital part of your core ad strategy.

OneSignal

We generally recommend Pushnami or SendPulse over OneSignal. It's simple to move to those platforms. Pushnami has options to monetize notifications and can support migrations without you losing subscribers. Integrating OneSignal into RebelMouse would be pretty simple for us, however, and it's currently on our short-term roadmap to do so.

 Parse.ly

Parse.ly is a beautiful analytics tool that gives you both real-time editorial insights and trends over time. Most editors love Parse.ly even more than Chartbeat, and we think it's a very cool tool, too. But if you're looking to reduce costs, the real-time data that Google offers via their apps, along with their News Consumer Insights and Realtime Content Insights products, gives you most of what you need so you can save.

In addition, RebelMouse provides in-depth Google Data Studio reports that can be customized to provide all of the vital analytics that Parse.ly offers to make editorial decisions, benchmarks, and more. It's important to note that if you don't have a Google Analytics 360 account, these reports won't update in real time. They do, however, update the following day, which is usually fine for most management decisions.

What Is RebelMouse?
Request a Proposal
subscription model for publishers
Rebel Insights

In 2023, Publishers Take Back Control With Subscription Success

Users are ready to pay for content that delivers

The Rise of the Mature User

It's been a long and winding path, but in 2023 the subscription model continues its upward trajectory as a top revenue strategy for publishers of all sizes. The tug of war between platforms and publishers reached its peak in the last few years of the previous decade, leaving users desperate for a modern user experience that's clear of any clutter from the duopoly that is Google and Facebook. This is why intelligent paywall models are a top choice for users looking to consume content right from the source. When done correctly, the strategy can work for any type of media. The New York Times, a frequent showpiece example of the power of paywalls, is constantly reporting record-busting subscription numbers, with 7.6 million digital subscriptions in 2021.

And it all makes perfect sense. The subscription model eliminates the middleman — such as the platforms — so readers get the experience and content they want, and publishers get the cash they need.

Keep reading...Show less
The Most Secure CMS of 2023
Featured

The Most Secure CMS of 2023

Why RebelMouse Is the Most Secure CMS on the Web

Delivering a secure, high-performing environment with extreme reliability is essential to all of our clients at RebelMouse. We only use industry-leading, reliable approaches to host our infrastructure. This ensures maximum stability and security for all of our clients’ data. Here are just some of the reasons we’re able to maintain a hard-bodied product that’s flexible, too.

Keep reading...Show less
Interested in a Free Website Health Check?Check Your
Website's Health
Get Your Free Analysis Now