More Stories
Four Expert Tips For Making The Most Of An Affiliate Network
(image)

The rise of native advertising and more integrated approaches is driving a resurgence of growth in the affiliate marketing arena. Contributor Adam Weiss shares four tactics that can help advertisers and publishers make the most of the opportunity.

Consumer habits are evolving to adapt to new technology. Influencer marketing is on the rise, and advertisers and publishers alike are working to provide an optimal consumer experience. These changes have led to a need for improved ads that seamlessly blend into content without disrupting the user experience.

These changes are influencing the latest advertising evolution, including the way advertisers and publishers use affiliate marketing to connect consumers with products, services and content that bring value to their online experience.

New research from Forrester, commissioned by Rakuten Affiliate Network (my employer), shows that the affiliate marketing industry is expected to grow to $6.8 billion over the next five years. That’s a 10.1-percent compounded annual growth rate and represents nearly $30 billion over the next five years.

(video)

This resurgence of growth in affiliate marketing makes the case for marketers to evaluate their current strategies to determine whether they’re maximizing their opportunities to participate in this growth.

The Forrester study of more than 300 advertisers and publishers revealed four key ways that advertisers and publishers are optimizing their affiliate marketing ROI.

1. Embrace The Full Value Of Affiliate Marketing

Nearly nine in 10 advertisers say that affiliate programs are important or very important to their overall marketing strategy, and advertisers are increasingly investing in affiliate marketing as a strategic solution to engage consumers throughout the marketing funnel.

While affiliate programs used to be viewed as direct-response campaigns, they’re now proven by major advertisers and publishers to be an opportunity to expose consumers to new and compelling products and services in relevant environments, as well as engage with existing consumers.

Four Expert Tips For Making The Most Of An Affiliate Network was published first in http://marketingland.com

8 Businesses for Entrepreneurs Seeking Success Working From Home
Freelancers are becoming a very important part of the global workforce. The figure climbs daily, as more and more people are opting for telecommuting instead of traditional jobs. Since the recession, people have chosen to indulge in freelance work because the security associated with regular jobs has become almost nonexistent. And nobody wants to put all their eggs in one basket anymore.

Advancement in technology has enabled workers to get jobs easily as there are a horde of jobs that can be found online. An added bonus -- these jobs cost less because you don’t have to travel, which enables you to save a substantial income.

If you are looking for the best paying freelance jobs on the market, here is a list of eight to get you started:

(video)

1. Freelance accountancy

Instead of joining a firm, accountants can work as freelancers for individuals and companies, handling a variety of tasks from preparing corporate taxes to running payroll. You don’t have to deal with lots of overhead when you decide to work from home. You need a computer, printer and good accounting software to do your job.

2. Programming

Experienced web and software programmers are in high demand these days because technology has pervaded every aspect of our lives. A bachelor’s degree in information systems or computer science is required for this career path. It's quite easy for programmers to find freelance jobs when they have proven skills in SQL, C#, Java and other software and web development scripts. In fact, there are specialized websites for programmers where you can find listing of suitable jobs.

3. Transcription and translation

Are you fluent in more than one language? Can you type quickly? Do you have a mind for medical or legal terminology? If so, you might consider transcription or translation as a career for you.

Translation jobs offer higher pay as opposed to transcription. This is because websites, book publishers and others who produce editorial or marketing content will always need the assistance of experienced translators for pushing their products into new global markets.

Transcriptionists, on the other hand, are needed by doctors’ offices and hospitals for documenting procedures to keep records and for insurance. Accurate and fast typists are also needed in law offices for transcribing audio and video recordings of depositions.

Abigail Gray Blog | The popularity and the increasing number of users over the internet has allowed small business to increase exponentially online, regardless of the industry they are into. To promote their products and services, it requires extensiv

The popularity and the increasing number of users over the internet has allowed small business to increase exponentially online, regardless of the industry they are into. To promote their products and services, it requires extensive amount of promotion and marketing to increase sales and build strong online presence using up to date network and online marketing tools such as social media profiles, email marketing and more.Follow our blog for the latest news and updates on promoting home businesses online.

Tags: business promotion home business online marketing social media marketing

Abigail Gray Blog
(image)

The popularity and the increasing number of users over the internet has allowed small business to increase exponentially online, regardless of the industry they are into. To promote their products and services, it requires extensive amount of promotion and marketing to increase sales and build strong online presence using up to date network and online marketing tools such as social media profiles, email marketing and more.

Follow our blog for the latest news and updates on promoting home businesses online.

(image)
More posts are loading...