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These 9 ways for an SMB to compete with larger brands with biggest budgets and more resources all make sense. Tip #7 is probably the fastest and easiest way to move the needle in your favor. After all, isn't this one of the reasons you're using Scoop.it in the first place? Get in touch if you want to become a content marketing ninja.
It’s time to find out how to use social as a marketing equalizer: here are 9 techniques SMBs can use to beat big corporations on social media. Neil Ferree's insight: These 9 ways for an SMB to compete with larger brands with biggest budgets and more r...
Twitter Lists are a great way to segment your Twitter audience by topic, geography or in this case people who mention you. I used to use IFTTT to automate some of my SMM processes, but I found duplicate content / updates which I didn't like.  This Twitter Hack for building a list of people who mentions me in their Twitter Stream sounds very useful indeed.
Having trouble keeping up with the people who mention you on Twitter? No problem. This Twitter hack automatically adds everyone who mentions you to a list. Neil Ferree's insight: Twitter Lists are a great way to segment your Twitter audience by topic, geog
Once you upload your PDF document, their algorithm will present you with a nice list or Twitter profiles you will want to follow based on the content of your PDF document. Very interesting routine to see who you should be following on Twitter based on your core value prop.
Just upload your content and receive a list of influencers most likely to resonate with your latest blog or white paper. Neil Ferree's insight: Once you upload your PDF document, their algorithm will present you with a nice list or Twitter profiles you wil
How to Manage Your Social Media Presence Every 90 days or so, I will Google my name to see which social...
How to Manage Your Social Media Presence

Every 90 days or so, I will Google my name to see which social profiles Google, Bing and Yahoo serve up in their search results. This gives me a good idea which social profiles my prospective customers are likely to find, click and review before they decide to follow me and/or engage with me on the social web.

Whether you’re seeking a new Job Opportunity on LinkedIn or you’re a small business owner or a Social SEO Consultant wanting to showcase your service offerings, it’s very easy for a recruiter or a prospective client to socially vet you in a matter of minutes. It’s best to do these searches signed into your Google account and incognito mode so as to minimize personalization results. This is how to determine which social channels are your most influential social channels.
Once you have selected the right image to connect to your post and you've taken care of attributes, the chances of your content being shared on the social web go up significantly. This is a good tactic for becoming a content marketing ninja.
One of the most important elements to a successful social media campaign is making sure you have the right image connected to your post. Neil Ferree's insight: Once you have selected the right image to connect to your post and you've taken care of attribut
Under this model, apps would replace the need for websites and Google would fill in the holes with indexed information in its Knowledge Graph. Search engine optimization (SEO) would theoretically die at that point, though online visibility optimization would simply evolve into a new form.
As consumers, we’ve taken websites for granted. From the time the Internet was established, websites were the tangible anchor points we needed in order to be able to navigate it effectively. Neil Ferree's insight: Under this model, apps would replace ...
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