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The right to safe education isn’t evident in all countries
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Safe education is not evident in all countries. In at least 26 countries the recent years schools are attacked or being occupied and converted into military barracks or bases by military forces and armed groups in conflict zones. It endangers the lives of students, their teachers, and denies hundreds of thousands of children their right to education. NGO Human Rights Watch […]

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Defacing violence against women
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This smart guerilla action by a group of creatives in Chicago, USA, starts with a simple insight – if we think it’s OK to deface posters of women with sexist and violent grafitti, what does that imply about how society sees violence against women in general? As we know, the worst forms of violence start with the least bad forms becoming permissible. This is […]

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This Donald Trump Speech Has Not Happened (Yet)
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This video with a hypothetical speech from Donald Trump was launched on 7 November, the day before his election. Hypothetical and this speech has not happened yet. The video is a call from the American action group Action Against Gun Violence to bring the issue of gun safety to the voting booth. 21 of the 45 senators who have voted against gun violence prevention efforts last […]

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The beauty and horror of mental disorders #Inktober
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Shawn Coss is an artist best known for his work as a background designer and Merchandise artist for Cyanide & Happiness. His personal work, however, goes much deeper into the darker places. This month, Shawn decided to do the #Inktober challenge. A fan, he says, suggested he tackle the issue of mental health. And the results are gut-wrenching: Gothic, grotesque, and haunting, they may […]

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VPOTUS Joe Biden goes undercover for consent
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It’s not easy for older authority figures to reach youth through digital media, but Vice President Of The United States Joe Biden is giving it the old college try. In this video for Funny Or Die, the VPOTUS teams up with comic actor Adam DeVine to carry the White House’s “It’s On Us” message to campus. The video is predictably awkward, […]

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The Celebrity “Talking Heads” Video Goes Meta
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The Save The Day political action committee (PAC), a non-candidate-affiliated political group in the United States, has recruited director Joss Whedon and a “shit-ton of famous people” to encourage left-leaning Americans to register to vote to defeat Republican presidential nominee Donald Trump. Others have written about the celebrities (and non-celebrities) featured here. It’s a veritable who’s-who of Activist Hollywood. What surprised me […]

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Would you like some Pride with that? #PrideFries
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This is my own team’s work, but it was so much fun to make I just had to share here: As a downtown Ottawa agency, Acart Communications is located in what is now known as “The Village” — the gay district of Canada’s capital. Every summer, Ottawa celebrates Pride Week with the LGBT community, including a parade down Bank Street, […]

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Parasites in motion: Schistosomiasis
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This doesn’t look very special on first sight. It is a stop-motion video made with ordinary, and sometimes fashioned materials. It is the visual format and message what makes it worth posting. Because it is becoming more visible in health awareness and patient information. The power of simplification we know in advertising is here used to tell the complicated and unknown story of Schistosomiasis also […]

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These are the best people to give the Down Syndrome Answers
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Where are you going with questions about health? Yes, that Google page. And that is exactly the fact where this new campaign of the Canadian Down Syndrome Society (CDSS) is based on. Discovering that an unborn child has Down syndrome can be a confusing and stressful for parents. They often have many questions about what Down syndrome means to them and their child — […]

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We Are The World spoof asks Americans to vote (but not for Trump)
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Thankfully, the US Presidential election will be over soon. But not before we see lots of last-minute efforts to smear rivals, enflame partisan anger, and — most importantly — get out the vote. The Millennial vote is especially important in this one, and Funny Or Die has put its considerable viral power behind the anti-Trump movement. This video, which in […]

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Swedish Cancer Society squares off with Facebook censorship
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It’s a friendly, helpful, and potentially life-saving video using simplified human shapes. What could possibly go wrong? According to The Guardian, Facebook took the video down from the Swedish Cancer Society (Cancerfonden)’s page, citing community guidelines for “offensive” content. I have to give the charity credit for their response, in the form of an open letter to Facebook offering to redo […]

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Does Louise Delage’s life really look so bad?
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Do you have friends, or people you just follow, on social media who always seem to have a drink in their hand? Do you ever think they might have a problem? That was the hope behind this social campaign for Addict Aide by BETC Paris. They created a character, Louise Delage, who appeared on Instagram last summer sharing photos of her life. Being […]

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How is a parking pass machine like a prostate exam?
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This new campaign from Canada is intended to trigger a discussion about prostate cancer which is the most common cancer in men. When detected early, the survival rate of the disease can be over 90%. Important message, easy to tell. Charity Prostate Cancer Canada is bringing the message in a surprising way. For the campaign, 200 stickers have been placed around […]

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Embarrassed!
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It may be due to my interest, but it can also be the resurrection of poetry. I find it striking how much poetry with social commitment I meet lately, and I love it! This video from director Jake Dypka made it to the Vimeo Staff Pick Collection what can be seen as an award. He made the video with British poet and […]

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100 years of Nursing in a Beautiful Poem
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This is such sparingly moment a little gem comes along. Not from a trendy ngo but from the timeless world of nursing. It is a beautiful slightly animated poem made to celebrate the British Royal College of Nursing (RCN) centenary. A concatenation of key dates from the College’s history into the story of a nurse witnessing open-heart surgery for the first time.  Written and performed by […]

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HIV-positive people on treatment have a lot to pass on. But not HIV.
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This new campaign from the well known French organisation AIDES fits in a foreseeable trend which synchronize with the development in the fight against HIV. The campaign, launched just a few days before World AIDS Day, brings the latest scientific insight: an HIV-positive person following treatment no longer transmits the virus. Anti-retroviral drugs are now so efficient that they make the virus […]

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“I’m not unemployable, I’m autistic”
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This is the new campaign video which follows the viral hit ‘Can you make it to the end?‘ That video from the British National Autistic Society was designed to give viewers a greater understanding of what autism looks and feels like. The viral hit was made in POV style just as new video titled ‘Could You Stand the Rejection?’. It is about what […]

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Rock stars are #NotAfraid to raise funds to fix a violent world
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“WE ARE NOT AFRAID to stand against the countless acts of violence, hate, discrimination, and abuse witnessed globally,” declares the campaign website. To raise money for Human Rights Watch (HRW) and the International Rescue Committee (IRC), We Are Not Afraid urges people to participate in a simple social action: Holding up a paper sign and pledging support. To promote the movement, We Are […]

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Activists put warning labels on racist costumes
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BuzzFeed reports that a Canadian group, Saskatchewan Coalition Against Racism (SCAR), has been running a guerrilla campaign against a Halloween retailer selling costumes that promote offensive stereotypes of Indigenous peoples. The group targeted a Spirit Halloween location in Regina, affixing these labels to “Indian princess”-type costumes: SCAR member Chris Kortright told BuzzFeed Canada, “One can still have fun, one can still express their […]

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Katy Perry gets naked for democracy
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How’s that for a clickbait headline? In this Funny or Die video, part of their Everyone Votes campaign for Rock The Vote, the bubbly pop singer encourages young American voters to go to the polls on Tuesday, November 8, wearing whatever they woke up in. In Ms. Perry’s case, this might be nothing at all: It’s a pretty funny PSA, and also […]

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Italian government declares #FertilityDay
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“Beauty has no age. Fertility does.” That’s the message of this social media campaign by the government of Italy, intended to combat the country’s plummeting birthrate. This one says, “Aging and childbearing : the risks of delaying the happy event .” And it shows people having sex! Who could have a problem with that? Well, lots of people apparently. Italian […]

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#SKYBALLS exposes Britain to a giant flying scrotum
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Not much to say about this one. Just as some organizations use our fascination about breasts and bums to get us talking about forms of cancer that affect those regions of the body, the UK’s Male Cancer Awareness Campaign (MCAC) likes to talk about testicles. Bollocks. Balls. You get the idea. This latest campaign takes to the air, with “The World’s Biggest Awareness […]

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Radi-Aid App: Change A Life With Just One Swipe
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It’s November and thus time for the Radi-Aid Awards. They are about the creativity in fundraising campaigns, an idea started in 2013 by SAIH, the Norwegian Students’ and Academics’ International Assistance Fund. They are awarding creative fundraising campaigns with the Golden Radiator Award, and stereotypical campaigns with the Rusty Radiator Award. People working in fundraising know the awards very well because of […]

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This story is about a good death
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“Not many of us can live like David Bowie, but could we die like him?” That was the question asked in the writing competition from the British Medical Association (BMA), the trade union and professional body for doctors in the UK. Entitled ‘A Good Death’ was a contest for their members which are all health care professionals. Palliative care is becoming increasingly […]

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SickKids On The Front Line
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Being sick and a fight are inseparable recent years. Sickness must be defeated. When dying because of a sickness we call ‘losing the battle’. An idea often criticized because are you a wimp if you lose? That was what I thought of when seeing this new TV ad from the Canadian Hospital for Sick Children, corporately branded as SickKids. That idea about the fight has […]

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#SavePepe: A campaign to reclaim a meme
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It was just one more stupid meme in a year of internet stupidity, egged on by a very stupid American election campaign. One of the iconic Pepe web comics from the early 2000s But for some reason, the use of popular cartoon character Pepe the Frog by trolls in the so-called “alt-right” movement really got under people’s skin. Republican nominee Donald Trump seemed […]

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Some people are still shy to say THE B WORD
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For some of you it’s hard to imagine, but there are people who find it difficult to speak out the word breast. That seems so in Singapore. The B word makes many Singaporeans feel uncomfortable. That discomfort is used in the latest campaign from the Singapore Breast Cancer Foundation. In an online survey with 300 respondents in Singapore, 1 in 2 Singaporeans think […]

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Richard Branson Vs. capital punishment: #DeathPenaltyFail
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  Baby-boomer’s-baby-boomer and entrepreneur Richard Branson has backed a global campaign against capital punishment: #DeathPenaltyFail. <blockquote class=”twitter-tweet” data-lang=”en”><p lang=”und” dir=”ltr”><a href=”https://twitter.com/hashtag/DeathPenaltyFail?src=hash”>#DeathPenaltyFail</a> <a href=”https://t.co/RvDPkSYKHs”>https://t.co/RvDPkSYKHs</a> <a href=”https://t.co/8VxVHgjADV”>pic.twitter.com/8VxVHgjADV</a></p>— Richard Branson (@richardbranson) <a href=”https://twitter.com/richardbranson/status/768829109782872065″>August 25, 2016</a></blockquote> <script async src=”//platform.twitter.com/widgets.js” charset=”utf-8″></script> Using his massive media empire, Branson has focussed his sights especially on the United States as the only Western democracy that still executes prisoners, by […]

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#23Ways you could be killed if you are Black in America
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American singer-songwriter Alicia Keys and her We Are Here movement have a message for her President and Congress:  “We must right our historic wrongs and heal the wounds of systemic racism so that all Americans have the equal right to pursue happiness” To promote We Are Here’s petition, Ms. Keys and media partner Mic.com have recruited high-powered celebrities A$AP Rocky, Adam Levine, Beyoncé, Bono, Chance the […]

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